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Baja Brewing Company Cabo San Lucas © The Hungry Herald. All rights reserved.

HAIR OF THE DOG, HEAD OF THE COW: BEATING A BAJA HANGOVER

THE HUNGRY HERALD LOGO food travel blog

HAIR OF THE DOG, HEAD OF THE COW: BEATING A BAJA HANGOVER

Baja Brewing Company Cabo San Lucas © The Hungry Herald. All rights reserved.
Pint in the sky at Baja Brewing Co., Cabo San Lucas © The Hungry Herald. All rights reserved.

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The Cure?

Dried bull penis and rabbit poop tea. 

Ok, now that we have your attention. It was September 2022, Cabo San Lucas, and someone had a hangover. Nothing apocalyptic, I could still operate an iPhone and displace myself from point A to point B, but I needed treatment for my crapulence. Preferably tasty treatment, and relatively fast. 

A quick rummage through the Google drawers in search of hangover remedies reveals an impressive list of recommendations stemming from all corners of the globe, and all corners of plausibility. They range from the easily understandable and board-approved, like good old plentiful water drinking, eggs, carbs and getting yourself electro-lit, to things somewhat more exotic like prickly pear supplements, to the straight-up rabbit-shit crazy. As in actual rabbit feces. Things are now about to get very briefly unappetizing. You’ve been warned.

Apparently, back in the Wild West, some cowboys were known to steep pellets of rabbit droppings in hot water to make a curative tea to flush away last night’s rootin’ and tootin’. And the aforementioned bull pizzle? A bygone Sicilian folk remedy that had people chewing on dried bovine wang to get themselves back in the ring, so to speak. That’s right, we’re a long way from Gatorade. 

In Ancient Rome, one recommendation for chasing away all that saturnalia was to start your day with a deep-fried canary, while the Greeks would apparently go for a helping of sheep’s lungs and owl eggs. On the less challenging side of things, there are the topical cures, like the arcane Puerto Rican method of rubbing a slice of lemon or lime into the pit of one’s drinking arm to somehow stave off the hangover in advance. And let’s not forget the Estonian technique of curling up with a nice cup of tea while sporting a pair of vodka-infused socks, aka “vodka socks”. Despite my Estonian heritage, I have yet to try that one, but now I’m seriously thinking of which socks I’m going to use. 

Personally, I have always found the officially unrecommended “hair of the dog” to be very effective, its main drawback not so much that it is utterly frowned upon by the medical community, but that you run the risk of needing to visit the dog for more hair all over again the very next day. Also, as a native Montrealer, I am of course partial to the magic of poutine, the three deadly palms of fries, gravy and curd cheese packing all the power one needs to dim mak that hangover straight to the pavement. I also like soup. Really good soup. And I’m not alone. 

Oh Broth, Where Art Thou?

Across the planet, we’ve been flocking to stock to fix whatever’s ailing us since time immemorial. In fact, one recurring hangover recommendation out there is tripe soup, cherished from Vietnam to Turkey to Mexico and back, and one that I can personally vouch for. Deep, meaty broths featuring otherwise underappreciated cuts and/or naughty bits just have a way of revving up those groggy little engines. That’s why when I heard that someone in town was serving up cow head soup within walking distance, I looked for my walking shoes. 

My wonderful wife Vee, Master Chief Google Maps Explorer of the highest order, had located a birriería with great reviews a good half hour away by foot. At the time, we had no idea what that was, but oh, do we ever now. We respectfully skipped our complimentary breakfast, left the hotel, didn’t even stop at our beloved taco lady’s stand, and set a course deeper into Cabo toward new flavour horizons. 

Menudo Soup Mexico
Menudo (Tripe Soup) © The Hungry Herald. All rights reserved.

Vague Reminiscings & A Wet Walk

On the way, we skirted the marina district and then turned north, but not before I had flashbacks of being nearby the night before. In the throes of electrified revelry, I remember being seized on a street corner by a fit of slightly hysterical glee due to the sheer intensity of the party scene as it seeped out from surrounding bouncer-blocked doorways. We actually didn’t hit any of the clubs or bars – not Cabo Wabo, not Squid Roe, not even Señor Frog’s with all of its beckoning merch – but we didn’t need to. Already pretty loaded from a day at Médano Beach, all we needed was to walk down the sidewalk and “feel the G’s”.

Each entrance we passed was its own kaleidoscopic interstellar portal of swirling colours and blaring beats, promoters waving and shouting at us to come inside and see our 2-for-1 dreams come true. At least that’s what it seemed like to us. Eventually, my drunken little head couldn’t take it anymore, and I had nowhere to go but laughter. My lunatic mirth then infected Vee, and she followed suit. Don’t remember much else though…

The scene was way different now, the streets lazily waking up, the marina calm and twinkling in the morning sun. Vague reminiscings completed, we turned north and slowly wove our way through town towards certain deliciousness. There had been a downpour the evening before – a little taste of Hurricane Kay, which would lash the coast shortly thereafter – and some of the streets were flooded to the point of being small torrential rivers. One friendly pedestrian pointed at the road as he passed us and, with a smile, simply said, “water”. Water indeed, and after some deft walking on narrow curbs to avoid falling in, not to mention getting slightly lost a couple of times on the way, we finally arrived at our destination.

The Place To Birria

Menu at Birrieria Mary Chuy Cabo San Lucas
Menu at Birriería Mary Chuy, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

Birriería Mary Chuy (Google Maps features a different spelling, but this is the one on their front sign) is a bustling, open-air roadside establishment that checks all the birriería boxes, particularly the one for total deliciousness. Please stand by. As we sat down a few tables away from the open kitchen with its steaming cauldrons and musically sizzling things, we couldn’t help but notice the satisfaction written all over the faces of our fellow diners, and we knew right away that we were in the right place.

Whatever Floats Your Goat

Ok now, so what is a birriería? Simply put, it is an establishment in which birria is served. And birria? It’s good. Really, really good.

Originating in the state of Jalisco (the blue agave-studded heart of all things truly tequila), birria is a flavour fountain of a stew. Beef and mutton are commonly front and centre, but the truly old-school stuff is made with goat (chivo in Spanish). The meat is marinated in an adobo containing a variety of red chiles and a veritable spice rack of seasoning that tends to include cumin, marjoram, thyme, Mexican oregano, bay leaf, onions and garlic, and then simmered for hours until mind-blowing. There are many versions of birria, the types of chiles used and spice combinations varying from region to region and chef to chef, but the end result should be fall-off-the-bone magic. 

Birria is generally served in one of three ways and always with tortillas: in the braising broth, aka consommé, aka caldo – or pure liquid gold as far as we’re concerned; dry, with the caldo served on the side; or as a taco to be lovingly dipped in said caldo. In terms of condiments, fresh lime, onions and cilantro are your lively dining companions of choice.

Birria mexico Cabo San lucas
Birria en caldo © The Hungry Herald. All rights reserved.

The history of birria apparently began with some conquistadorial culinary foolishness. When goats were brought over to Mexico during the Spanish Conquest, they happened to thrive in their new home; in fact, they thrived a little too much, and the conquistadores soon found themselves with more goats than they could shake a shepherd at. Finding goat meat all-around unappealing while ironically objecting to the animals wreaking havoc on their new lands, the Spaniards apparently abandoned their flocks to the culinarily savvy locals, who went straight to work marinating the meat in traditional ways that made it more tender and appetizing. When the conquistadores saw the dishes that were produced as a result, they haughtily dismissed them as mere “birria”, an old Spanish term denoting something considered to be worthless. Their loss. 

Early versions of birria were dry-seasoned, the goat cooked in maguey (agave) leaves in traditional earth ovens, the meat steaming in its own juices. Over time, birria headed in an increasingly brothy direction as adobo marinades and stewing in pots replaced the old methods. Things got definitively wet and wild in 1950s Tijuana, when a taquero by the name of Guadalupe Zárate opened a birria stand where he used beef as a less expensive, fattier alternative to goat while adding more liquid to the braise than was the norm. Thus Tijuana-style birria was born, one served in or with its consommé, and this is the kind of stuff we’re talking about. Now back to the birriería (we didn’t think to inquire, but whoever you are, Mary Chuy, we thank you).

What A Way To Start The Day

Vee ordered the tacos dorados (golden tacos) and I – remember I was there to assassinate a hangover – ordered the cabeza en su jugo, or “head in its juice.” We decided to wash all this down with a Coke, which, judging by the other patrons as well as the Coca-Cola-inscribed chairs and tablecloths, was the drink of choice no matter what you were having. While we waited, we noticed a gentleman going from one table to the next and conversing with the clients, many of them obvious regulars. We would soon learn that this was Lalo, the owner of the establishment and the very definition of the consummate host. We’ll get to him in a sec, but first, the food.

Dear tacos dorados from Mary Chuy, where the hell have you been all our lives? Vee’s first bite had her in an immediate swoon, and with reason. Wickedly delicious and tender beef birria, caramelized onions, grilled peppers and cheese stuffed into corn tortillas and then sent to the griddle to be fried until crispy golden, hence dorado… need we say more? Yes, we do. Served with a cup of piping hot, stupidly delicious caldo on the side for your over-the-top dipping pleasure, these things once again had us rethinking tacos as we thought we knew them.

birrieria mary chuy cabeza en su jugo cabo san lucas © The Hungry Herald. All rights reserved.
Cabeza en su jugo at Birrieria Mary Chuy, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.
birrieria mary chuy taco dorado cabo san lucas
Taco dorado de birria at Birrieria Mary Chuy, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

And the cabeza? Put down all your prejudices and preconceptions and walk with me. As challenging as it may sound to some, there was no challenge to this dish at all. Just open arms. The open arms of a loving grandmother, you might say. The broth was deep and rich, yet not overbearingly so, turning all the right umami knobs and brightly cut through by a sprinkling of fresh onions, coriander and lime juice. And the meat was simply amazing. Like, universally amazing, and not just for people who order head for breakfast. Such tongue, such cheek. It reminded me of Schwartz’s smoked meat back in Montreal, but far more tender and in soup form. If you know it and you’re a fan, you get the idea. 

Host With The Most

birrieria mary chuy lalo cabo san lucas.jpg
Owner Lalo and some happy campers at Birriería Mary Chuy, Cabo San Lucas © The Hungry Herald. All rights reserved.

As my hangover dissipated between blissful mouthfuls and Vee was in the “golden zone”, Lalo came over to check up on us. He was genuinely thrilled with how thrilled we were, and we struck up a conversation in which he communicated to us his deep passion for serving his clients, a passion which was most evident as he made the rounds. Vee and I have served our fair share of tables, and all we can say is that this man is the real deal. Seriously, go for the food, stay for Lalo.

Case in point. Although the hangover was doing far better, I wanted to top things off with that dog hair we mentioned earlier, so I asked Lalo if they sold beer. They did not, but for those who may not know, this is rarely a problem in Mexico as it turns out. Virtually every establishment we’ve been to that doesn’t serve alcohol has no issue with you going across the street and buying your own to consume on the premises, never mind special licenses and such. Where we come from, we’re accustomed to a lot more “NO” in this respect, so we were quite happily blown away the first time we were encouraged to do so.

Instead of pointing me to the nearest convenience store, however, Lalo asked me what I would like, listing off a selection with a particularly enthusiastic emphasis on the Michelob Ultra. I agreed, it was indeed Michelob Time, and before I knew what was going on, he had sent someone on a scooter to pick up a case. I protested, but it was too late. Lalo then graciously assuaged my guilt by saying that he was going to pick some up anyway for his personal use. I certainly hope so, but however you slice it, that’s Mexican hospitality for you. And Michelob has never been so crisp, never gone down so smooth. ¡Muchísimas gracias y salud por siempre Lalo!

Pleasant Disclaimer:

This is intended as an example of the above-and-beyondness at Mary Chuy. Please do not expect beer service if you visit; we recommend bringing your own beforehand. Cheers.

Also, the Hungry Herald is not sponsored by Michelob.

Beaches Brew

After our meal and profuse thankings to our host and his team, the hangover was pretty much killed, but I wanted to make absolutely sure. More dog hair was in order. Dog hair with a view. We knew just where to go and headed back towards the beach, but not all the way this time.

If you’re looking to get your afternoon drink on at a slight remove from the thumpity-thump of the Médano beach clubs down below while enjoying a downright ridiculous vista with craft beer in hand, make a bee(r)line for the Baja Brewing Company rooftop cantina. Situated on the seventh floor of the swanky Corazón Cabo Resort & Spa, this beer garden in the sky boasts not only an award-winning selection of outstanding artisanal brews but also the most breathtaking view from a pub terrace that we’re aware of, anywhere. If you know of one that takes away more breath, please, you have to tell us. 

Baja Brewing Company Terrasse Cabo San Lucas The Hungry Herald
Baja Viewing, Cabo San Lucas © The Hungry Herald. All rights reserved.

Like many brewpub histories, this one’s worth telling. Back in 2006, a father, son and college friend team hailing from Colorado decided to embark on a brewing journey that would eventually go down in the Baja history books. On a mission to open up the very first craft brewery on the Baja Peninsula, they painstakingly converted a massive historic bakery in downtown San Jose del Cabo into a brewery and brewpub. This operation involved a total overhaul of the premises, setting up an onsite carpentry shop to build the bar, tables and chairs, as well as transporting salvaged equipment from a recently defunct brewery in Laguna Beach, California, on flatbed trucks some 1000 miles all the way down the peninsula. 

Opening its doors to instant acclaim in 2007, the Baja Brewing Company has flourished over the past decade and a half, despite being hit hard by not one but two hurricanes. Today, the company boasts two brewing facilities (a much larger one opened in Tijuana in 2018), a second cantina in Cabo San Lucas (the one in question with the view), product distribution throughout Mexico as well as in the U.S., Australia and South Africa, not to mention a mash tun’s worth of medals celebrating the sheer excellence of their products. 

Our Beast Of Burden

And then there’s the mascot. According to the company website’s blog, the “humble and hard-working donkey seemed like the perfect symbol for an upstart, local brewery”. But it goes well beyond that. The beloved and now famous donkey emblazoned on all of their products, and which I have personally followed down the trail to many a mirthful evening in Mexico thus far, was chosen as a tribute. A tribute to “the spirit of this desolately beautiful land and the persevering souls who inhabit it”. This respect for the donkey doesn’t stop there, however, but has been taken even further – most heartwarmingly so – by the good people at the Baja Brewing Co. 

Donkey at Baja Brewing Company in Cabo San Lucas
Follow Lolo to the Baja Brewing Co., Cabo San Lucas © The Hungry Herald. All rights reserved.

They inform us that the donkey is currently considered endangered in Mexico, its population having dwindled to 300,000 from a peak of 1.5 million in the ’90s. Joining forces with Rancho Carisuva in Cabo San Lucas, Baja Brewing has created a sanctuary for rescued donkeys, including mascot Lolo, as well as an awareness program (Lolo Love #PorAmorAlBurro) in order to care for, raise (5 little guys born since 2018!) and spread the word about these woefully overlooked creatures. Incidentally, the donkeys on the ranch love to eat the spent brewing grain, so yeah, definitely an apt mascot choice. 

More Than Words

Up on Baja Brewing’s spectacular terrace, we ordered a couple of Cabo’s best brews while drinking in Cabo’s best views (ok, I kinda lifted that from the Corazón website, hee hee). Over a frosty signature Cabotella blonde ale and a La Surfa lager – their official “Cabo beach beer” – we once again gazed out across the water over at Land’s End and sighed, bellies full of birria, hangover beaten. We could barely make out Lovers’ Beach, and we knew that Divorce Beach and El Arco were just around the corner. These are some of the most beautiful places we’ve ever been to in our lives. As much as I’d like to tell you about them, I’ve definitely been yammering on enough as it is. Instead, we invite you to take a look at the visually sumptuous and at times entrancing videos below, filmed and directed by Vee, and you’ll understand why we’re stopping with the words right here. 

Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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Margarita Cabo San Lucas Tequila

CABO ELECTRICO: BREAKFAST. BEACH. BOOZE. BATTLESTAR GALACTICA.

CABO ELECTRICO: BREAKFAST. BEACH. BOOZE. BATTLESTAR GALACTICA.

Margarita Cabo San Lucas Tequila
Jalapeño margaritas at The Sand Bar, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.
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Raising Cabo

There's a sleepy town, south of the border,
If you go there once, you'll be there twice.

– “Cabo Wabo” by Van Halen

Not so sleepy anymore, that’s for damn sure. Back when Van Halen frontman Sammy “Right Now” Hagar penned these words sometime deep in the ’80s, Cabo San Lucas was just beginning to show signs of paving its way from tuna-centric fishing village to the tourist-centric supernova it has now become. Part of the vanguard of those sniffing out the party potential of this town early on, Hagar and friends would eventually jump-kick the doors open to the now world-famous Cabo Wabo Cantina in 1990 – a place where you can bang your head, have a shot and some nachos, and “Raise Some Cabo”, as the establishment’s slogan encourages. We’re not exactly sure what that means, but it would seem that it has been raised, continues rising, and it’s not just the boys from Van Halen who got it up there. 

Thanks to a decades-long deluge of development on the real estate, hospitality and tourism fronts, Cabo San Lucas today boasts not only spectacular beaches and natural wonders ripe for the excursioning, but bursts at the seams with clubs, bars, high-end eateries, luxury resorts, condos and timeshares, visiting cruise ships, all the yachts you can handle, as well as boat-loads of drunk gringos getting their fiesta on. If you’re there for just a few days, and centrally located, there’s a good chance this will be your takeaway. But there is, of course, so much more to this town.

The Hungry Herald recently spent a week in Cabo San Lucas, and yes, a total blast was had, only a portion of it set to the thump of a Médano beach club sound system. A totally tasty total blast, I might add. From superb street tacos and authentic cow head soup to killer chilaquiles and excellent craft beer enjoyed on one of the most spectacular terraces on the planet, we dug this town. Throw in the ultimate boat ride around the very tip of the Baja peninsula at sundown — frolicking sea lions included — and we’ve got a recipe for a visit we would not hesitate to repeat.   

In our last post, we spotlighted the not-so-grumpy lady across the street from our hotel who took our taco game to the next level. We’d like to now kick things off from there and share with you a few more of our experiences over the next couple of posts, from the lovely to the loud, in this vibrant and stunning town. Hope you enjoy!

Desayunos de Campeones

medano beach cabo san lucas
Médano Beach in Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

For several days in a row after arriving in Cabo San Lucas, we put our complimentary hotel breakfast in harm’s way by going to a taco stand right across the street that would close up shop while still in the AM. The taco lady kept surprisingly early hours and ran out of wares fast, and it was not easy while sampling her cuisine to exercise restraint in order to keep room for breakfast. Not easy at all, but well worth it. 

Let’s talk a bit more about those breakfasts now.

Sweet Beginnings

Deciding to treat ourselves a little in honour of both the launch of our voyage and our wedding anniversary, Médano Hotel & Spa is where we lay our heads during our stay in Cabo, and we would lay them there again in an instant. While at this bright little oasis in town, just up the street from gorgeous Playa El Médano and boasting great amenities and a resort-style vibe, we were blown away by two things: the service and the breakfast. Particularly when combined together. 

On the service front, we were showered with 5-star levels of attention and hospitality from the moment we arrived, without the 5-star price tag, to be clear. For starters, having completely forgotten that we had mentioned our wedding anniversary while reserving months earlier, we were touchingly reminded upon checking in when, after being escorted to our room by a genuine mirth beam of a gentleman, we were met with a Happy Anniversary banner wrapped around our door. This was then followed by a dessert plate made in our honour, on which were two colourfully decorated glazed carrot cupcakes. I am admittedly not a big dessert guy, and carrot cake has never in my life caught me by surprise, but this thing slapped me upside the head. If a humble carrot cake was this good, what else was in store for us here? We’d find out at breakfast.

Medano Hotel Cabo San Lucas
Sorpresa de Aniversario at Médano Hotel, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.
Cupcakes Medano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved.
Cupcake Surprise at Médano Hotel, Cabo San Lucas, Mexcio © The Hungry Herald. All rights reserved.

This Ain’t Continental

On the first morning, instead of finding ourselves in a stuffy, carpeted conference room with a buffet table featuring glass cereal samovars, plates of breakfast salami and cheddar slices, plus the requisite hard-boiled eggs in a metal steamer, we were shown the way to a bright and breezy patio dining area just outside the hotel. Lined with young palms on one side, this was the al fresco extension of the hotel’s freshly-minted Kamú restaurant. The name is shorthand for yenekamú, an indigenous Pericú word meaning the “place between two waters”, a reference to the nearby breathtaking tip of the Baja peninsula, where the Sea of Cortez meets the Pacific Ocean.

We took a seat at a table by the black marble bar under a large, wicker-thatched awning and soaked in our sweet surroundings. As we were admiring the bright, sober and tasteful set-up, Isaac, our server who would be our main morning man for the rest of our stay, came over with menus. We ordered coffee and freshly squeezed orange juice and took a look at what was on offer.

Chilaquiles!!” Vee almost screamed, her eyes wide with childlike excitement. Omelettes and pancakes and the like could of course be had, but we were delighted to see what else was on the breakfast roster. From poblano enchiladas and huevos rancheros to beef machaca and enmoladas, the menu featured an array of Mexican classics, which got us all tickled in the tummy as we were expecting something along the lines of good old eggs and bacon. We had a few days ahead of us to sample these dishes, but we had to start somewhere. Vee and I were on the same page: chilaquiles it would be.

Chilaquiles 101 And Then Some

Chilaquiles Rojo at Medano Hotel Cabo San Lucas © The Hungry Herald. All rights reserved.
Chilaquiles Rojos con Huevos Revueltos at Médano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved.

So, what, you might ask, are chilaquiles? And why was my wife so enthusiastic about them? By too many accounts to tally, they are hailed as Mexico’s favourite breakfast food. Many swear by them as a potent antidote to a cruda (perhaps known to you as a proper hangover), and they are one of the greatest and most beloved ways out there of dealing with leftovers. Put simply, they’re downright delicious, comforting fun. And no, they’re not nachos.

Although there are of course regional differences, chilaquiles are essentially fried tortilla triangles – known in Mexico by the unbearably enjoyable-to-say totopos – which have been simmered and tossed in a chile-based sauce until tenderized and then served up with a selection of accompaniments. These traditionally include onions, crema (think Mexican sour cream), queso fresco (fresh cheese), refried beans and avocado. They are then commonly topped off with shredded chicken and/or fried eggs, for a hearty dish bursting with bright flavours that will definitely mop up last night’s margaritas and start your day on the good foot.  

There are two mainstay versions of chilaquiles, and it all comes down to the sauce: chilaquiles rojos and chilaquiles verdes, red or green. The rojo is made with red enchilada sauce, which includes tomatoes, garlic, onions and dried red peppers like ancho, árbol or guajillo. The verde is a tangier, salsa verde-based version, with tomatillos, cilantro, and fresh green chile peppers, namely serrano or jalapeño. We like the red, but we’re team green all the way. The signature zing brought on by the fresh tomatillos and peppers just cuts through that thick morning fog and wakes you right up.

In addition to these two pillars, there are several bonus variations of chilaquiles one might encounter, including chilaquiles done with mole, as well as the lesser-known and less bright cousin, chilaquiles blancos. This is a creamier version whose sauce ingredients err on the lighter shade of pale, featuring cheese, milk and butter. We have yet to try either of these, but we’re super curious.

Regional differences can affect the duration of contact between sauce and totopo during cooking. For instance, in central Mexico, the sauce is often poured on top of the tortillas for a crispier end result, while in Guadalajara, the tortillas are simmered until the chilaquiles get nice and soft. We like them in between, mostly tender but crispy on the edges, for a full-gamut texture smackdown.

Chilaquilling It Since…

The history of chilaquiles is a tad bit nebulous. There is some debate regarding their timeline as the base ingredients – namely tortillas and chiles – are pre-Colombian, while players like cheese, onions, chicken and cream were brought over from the Old World; when exactly these ingredients came together remains unclear.  On the surer side of things, the very first appearance of chilaquiles in print was in the 1828 compendium of Mexican cuisine, Arte nuevo de cocina y repostería acomodado al uso mexicano, published by Casa de Lanuza, Mendía y Co. This recipe involved chorizo, butter and sesame seeds, a rendition you are most unlikely to encounter these days. But if you do, we want to know all about it, so do drop us a line. 

Arte nuevo de cocina y repostería acomodado al uso mexicano, published by Casa de Lanuza, Mendía y Co
Arte nuevo de cocina y repostería acomodado al uso mexicano, published by Casa de Lanuza, Mendía y Co

Adding to all the uncertainty, the etymology of the term toggles between two accepted versions, both rooted in the Nahuatl language. On the one hand, according to famed historian and linguist Ángel María Garibay, chilaquiles comes from chīlaquīlli: chīl(li) for chile pepper and aquīlli meaning “to be inside of something”. Those totopos couldn’t be more inside those peppers, so to speak, so this explanation definitely carries weight. The other contention, courtesy of the Real Academia Española, is that chilaquiles is a combination of three words: chīlli (chile), ātl (water), and quilitl (edible herb). Some reject this explanation on the grounds that herbs (sometimes interpreted as greens) are not a significant enough component of the dish to warrant a place on the marquee. Our Nahuatl is nowhere near good enough to get involved here, so we’ll leave it up to the experts to duke it out. 

Happy Happy Joy Joy

Whatever the case, preoccupations with chilaquilean etymology went right out the window when Isaac arrived with our dishes. We have now had several plates of chilaquiles during our stay in Mexico, and we are happy to say that these first ones were a spot-on introduction. Nice and hot and topped with crumbled fresh cheese, shredded chicken and a couple of over-easy eggs, the tortillas had imbibed the perfect amount of tangy, slightly kicky tomatillo sauce, maintaining those crispy edges that we love so much. And Vee maintained the enthusiasm of a five-year-old on her birthday. 

Chilaquiles Verde at Medano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved.
Chilaquiles Verdes con Huevos Fritos at Médano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved.

As we swooned over our dishes, Isaac came over, happily accepted our rave reviews, and then insisted we try the other authentic Mexican breakfast offerings over the course of our stay, with a particular emphasis on the enmoladas. Yes, sir.

After the chilaquiles and before the enmoladas, came the enchiladas poblanas. Many years ago, on our first visit to Mexico, I ate a cream of poblano pepper that went down as the best cream of anything I had ever had, and this distinction still stands to this day. It was most deceiving in its simplicity, and I wondered if I would ever come close to this specific corner of deliciousness again. The morning enchiladas at Kamú brought me about as close as can be. Four rolled-up clouds of chicken-stuffed corn tortilla lay on a bed of refried beans, bathed in a silken cream of poblano sauce that had that same balance between creamy richness and the deep yet lively pepperitude that only the poblano has. Just wow. It was so good to be back.

Enchiladas Poblanas at Medano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved..jpg
Enchiladas Poblanas at Médano Hotel, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

Next stop, Enmoladaville. This was an entirely new dish for us, and there’s no wonder Isaac insisted we try it. Hailing from Puebla, Mexico, enmoladas take enchiladas in a sumptuous, cocoa-paved direction, served up covered in a very healthy ladling of mole. As we marvelled at how balanced the sauce was, walking that easily overstepped line between deep chocolate and multi-spiced savoury, Isaac let us know that mole was the chef’s speciality, if not passion. The dish before us made that abundantly clear. Again, wow.

Enmoladas at Medano Hotel, Cabo San Lucas © The Hungry Herald. All rights reserved.
Enmoladas at Médano Hotel, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

Enough With The Breakfast Already

Ok, time to break away from the brekkies now and get back to that first day in Cabo (but we do thank you for indulging us, the tastiness just had to be shared). So, what to do with all that premium fuel and where to burn it off?  A la playa, por supuesto

Médano Moves

Medano Beach Cabo San Lucas © The Hungry Herald. All rights reserved.
View of Médano Beach from The Sand Bar, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

After a short walk down the street, politely weaving our way past several agents who tried to strike up conversations that we were quite sure would end up in us listening to a timeshare pitch on some condo couch somewhere close by, we arrived at Playa El Médano. 

Lying directly across from the majestic rocky tip of the Baja Peninsula, the beach, with its bright teal, yacht-peppered water, is absolutely stunning. The vibes here range from the laid-back to the luxurious, to the spring-breaky side of things later in the day –  think “boomp-ch-boomp-ch” – courtesy of a string of beach clubs, each one more amped than the last and vying for the place-to-be top spot. And if you’re looking for merch, you’ve found it. Ultimately, we skipped the bracelets, inflatable toys, and little banners inscribed with often offensive fluorescent messages that are a hit with the frat crowd, and opted for oysters and huge clams out of a vendor’s bucket instead. Fresh from the sea that morning, expertly shucked right in front of you and all-dressed with lime and an assortment of sauces. When the lime juice hits the clams, they dance. #fresh. 

We dipped, we frolicked, we strolled. Pre-lunch margaritas at The Sand Bar ensued, followed by a lunch of kickass seafood ceviche and fried calamari, naturally followed by a couple of post-lunch margaritas. 

As the ambient tempo crescendoed later in the day, we decided to go as Daytona-deep as we’re likely to get and took a front-row seat to the action at the very boisterous and colourful Mango Deck Cabo beach club. Cocktails and beer flowed aplenty, the subwoofers were set to stun, and a fired-up emcee guided tables of ecstatically drunken young adults from one blissfully inane group activity to the next. Speaking of which, we made a friend who found herself alone on her birthday and with whom we teamed up to win a trivia contest. Category: classic TV theme songs. First prize: you guessed it, a round of margaritas. Honourable mention goes to Vee, who clinched the win with Miami Vice.

Deep Thoughts

Later on as the sun went down, with heads full of Cuervo and echoes of vintage Bon Jovi we stared out over the water at Land’s End. We wondered what was in store for us now, not only right across the way but on this new adventure upon which we had just embarked. There was a lot of love, beauty and deliciousness coming up, we would soon find out, and gratitude was going to be a constant. Indeed, it had already taken firm hold. As the day dissolved all around us while the view and the breeze melted our little worries away, we thought vaguely on things, eventually coming to ponder that age-old question about tomorrow that should never, ever be taken too lightly:

So, what should we have for breakfast?

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Thanks for reading, and please check out our concluding Cabo San Lucas post, featuring a hunt off the beaten path for cow head soup and other birriería delights, a high five to one of our favourite breweries, and maybe even a sea lion or two.

Disclaimer #1

If you clicked on the link at the beginning of this post and actually took the time to listen to Cabo Wabo – a song that clocks in at just under 7 minutes so you’re forgiven if you didn’t – halfway through, Sammy Hagar screams about drinking mezcal from the bottle and desperately trying to get at the “guave worm”. We know what he means, but we feel it behooves us to point out that there is no taxonomical record of such an animal. Don’t be fooled.

Disclaimer #2

If you’re still waiting for something about Battlestar Galactica, you clearly haven’t watched enough of The Office. We direct your attention to Season 3, Episode 21.

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Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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Food Travel Blog The Hungry Herald Mike and Vee photo scaled

WHERE’S THE TONGUE? STREET TACO BLISS IN CABO SAN LUCAS

WHERE’S THE TONGUE? STREET TACO BLISS IN CABO SAN LUCAS

Food Travel Blog The Hungry Herald Mike and Vee photo scaled
Mike and Vee on Divorce Beach, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.
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A Hungry Update

Dios mío. It’s been a while.

Dearest readers, lectores, amigos and friends, 

We hope this finds you in fine form, despite much of the recent past having been sort of one big bad cabbage simmered in hot garbage milk and served up in a crap-lacquered basket of damp middle fingers. Or something like that. Things have been difficult for everyone – which goes without saying but we’re saying it anyway – and through it all, we at The Hungry Herald have often found ourselves looking to the words of the great Homer Simpson, words that have more than once proven a balm to us in times of trouble past: “Yes! Crisitunity!”

If you find that your existential recipe books are yielding some unfamiliar and exciting dishes these days, please keep cooking and know that you’re beautiful. On our side of things, we’ve been whipping up some new plates of our own and, after a long but constructive hiatus, we’re delighted to announce that the Herald is back! Back on the rack and ready for broil!! Exclamation points!!!

Lest ye thought this was a flash-in-the-pan blog weirdly and inordinately focussed on pumpkins, pickles and under-appreciated soft drinks, think again. There’s much more in store so ready the good cutlery, folks! We’ve tweaked the format a little here and there but rest assured, our fascination with all things food and drink remains our unwavering little lodestar. Hopefully we entertain. Hopefully we inform. Hopefully you enjoy.

Mike & Vee’s Mexcellent Adventure

So yeah, no surprise but things over the past little while got a bit put out of sorts, thrown up on shelves, tossed away in cupboards and swept under the fridge. Things then got reassessed, re-imagined, rearranged, spiced anew and trimmed afresh. Our conclusion about what to do with ourselves in the face of the what-have-you of it all? Get rid of pretty much everything we own and take off to Mexico for an undetermined duration, get all digitally nomadic, pressure-cook our Spanish skills, and fall madly in love with the country while discovering the tesoros culinarios spilling out from virtually every street corner. And that’s exactly what we’ve been doing. 

Hola from beautiful Mazatlán, Sinaloa, The Pearl of the Pacific, legendary port town known for its electrified and seemingly endless boardwalk, symphonic sunsets that melt the mind, killer banda music (a full ensemble including French horn and tuba on the beach is a revelation), iconic yellow-label Pacifico beer, and some of the most serious shrimp in the western hemisphere. And needless to say, the lovely list goes on and on.

We’re not-so-fresh off the ferry from La Paz, The Hungry Herald’s headquarters for two months and a true home away from home that had us simply enchanted the entire time. The vibe, the pace, the people, the music, the beaches (El Tecolote, no questions, just go), the food, the drinks, the drinks and the food… We’ll be reporting amply on the delights on offer in both La Paz and Mazatlán in subsequent posts, but first, we’d like to rewind a little and take you to Cabo San Lucas, our bedazzling point of entry on this most Mexcellent adventure. 

Super Shuttle & A Taco Tip

Shortly after touching down in San Jose del Cabo on one of the sweetest darn tarmacs we’ve seen so far – see video down below – we got a prearranged ride from one Juan Pablo (Need a ride?), shuttle van maestro extraordinaire. He runs a thriving independent operation driving people between points around Los Cabos (San Jose del Cabo and Cabo San Lucas combined), and he does so for a good price, with the added bonus of a deep familiarity with the area and excellent recommendations he happily shares on the way.

One such recommendation was that we visit a certain neighbourhood taco stand that appears and then disappears within a cherished few hours every morning and that just so happened to be located right across the street from our hotel. There was just one caveat. The woman who operates the stand is grumpy and never smiles. Challenge accepted, we’d see about that.

A Threat To Breakfast

We had decided to kick off our adventure in style and ease and stay at the bright little oasis known as Médano Hotel & Spa. Great amenities, fantastic service, a hopscotch and a tumble away from the beach as well as breakfast included, featuring a lineup of Mexican classics on the menu, continental platitudes be damned. On day one though, before we sat down to our first heaping plate of proper chilaquiles in Mexico, we found ourselves thoroughly distracted by the issue of the mysterious morning taco monger right outside. After some deliberation, we decided to run the risk of a little appetite ruination (we were still getting that complimentary breakfast) and take a gander at what exactly was going on just across the street. Time was of the essence, remember.

Upon seeing the stand on the opposite corner from the hotel, we had a brief, fresh-off-the-plane-delicate-gringo moment of apprehension in which we questioned the wisdom, from a gastrointestinal angle, of going straight for bona fide street food as our very first morning meal in Mexico. It was 9:30 AM, and under normal circumstances, curbside tacos would be the very last thing on the brain, but here we were. We decided to have faith. Happy we did.

Juan Pablo had told us that we had to try the tacos de lengua (tongue) and that the place was popular with locals, including construction workers, taxi drivers and police officers. Also, once the taco lady ran out of wares which happened fast that was it, game over, buddy. To any person remotely dedicated to discovering the culinary wonders of the street that a city has to offer, these are all words of an irresistibly musical strain. We crossed the road.

The Taco Lady Is In

Taco stand in Cabo San Lucas
Look to the jeans. © The Hungry Herald. All rights reserved.

The stand was composed of a stainless steel shelved counter plus plastic side table laden with condiments and was set up in front of the entrance to a convenience store, adjacent to a corner laundromat. The front of it was draped with defensive plastic wrap in a frantic, homemade Covidian style, with an expletive-peppered paper sign warning customers that they better keep their distance and wear their F&%$#@G masks while there. Judging by the other customers, this seemed to be a warning only partially heeded, but the tone of the message definitely lent an extra tension to the proceedings. Right beside this sign was another one announcing recent price changes that read more like a rant than a notice. Again, unnerving. For courtesy seating, a small wooden bench next to a decommissioned, unplugged lotto machine that time forgot did the job.

A cluster of visibly happy customers was gathered around the stand, which, at first glance, seemed to have been left unattended. At second glance, we were struck by a pair of jean-clad legs visible from underneath (see photo above), and we understood that the taco lady was indeed at her post, standing at the exact same height as the stand. It was almost as if she were one with the thing. I ventured a sneak peek around the side and confirmed not only that she was present but, thanks to her mask being affixed beard-style below the mouth, that she was not smiling. She was not smiling at all. And when she saw me, I think she smiled even less.

A rush of Soup Nazi concern came over me as I suddenly realized how ill-prepared I was for the ordering process. Would I be denied service for tripping over some faux-pas wire I wasn’t aware of? Was there a special way to hand over the pesos come payment time only known to the initiated? Had she already decided she hated me and mapped out my doom in an instant? Would I have to “COME BACK, ONE YEAR!!”???

No Zebra, No Tongue

As I struggled with this sudden pelting of new apprehensions, the taco lady just continued serving her customers, simply unmoved by my presence, nothing more. A little relieved, I got in line while Vee held a spot for us on the bench. As I waited, I overheard our host gruffly telling a customer what she had on offer. I didn’t catch everything, but I managed to make out chicharrón, barbacoa, deshebrada and something about puerco. No tongue though… Also, did she say zebra?

My Spanish isn’t bad, but I had never heard the word deshebrada before, meaning frayed or in this case, pulled meat probably pork and what I heard instead was “de cebra”, meaning “of zebra”. Nah, can’t be… But could it?

A quick yet focused consultation with Google Translate & Friends soon put to rest any wild speculations that somehow this woman was cramming definitely illegal African game meats between tortillas and being perfectly open about it on the sidewalk. Having learned a new word, I returned to matters far more pressing and real.

It was my turn, and the taco lady eyed me with detachment mixed with maybe a sprinkle of disdain. I inquired about the tongue. “Buenos días señora, ¿hay lengua hoy?” There was a tiny twinkle in her eye at this, something hinting at warmth. There was none left, she flatly confirmed, yet a flash of a glance suggested she might have been reluctantly impressed that I had asked. I had read somewhere that tongue tacos are one of the tell-tale signs of authenticity in a taquería, and perhaps I had hit a sweet nerve somewhere deep under her tough skin. Maybe it was a question she had not heard before coming from a creature so gringo. Whatever the case, the stuff was obviously popular as she was already plumb out, and it wasn’t even 10 o’clock. I ordered a chicharron rojo and some zebra instead.

Taco Level Up

taco chicharron cabeza cabo san lucas
Riquísimos tacos tempranos, Cabo San Lucas, Mexico © The Hungry Herald. All rights reserved.

There was a choice of corn or wheat flour tortillas. Although we do enjoy a good wheat one – especially when diaphanously thin, with that slightly sticky texture on the tooth that gets you chewing for more – I decided to go for corn. Tortilla type confirmed, the chef then began assembling, diving into a series of Tupperware containers to bring forth the homemade delights with which she would build our tacos. 

This wasn’t your ordinary stand equipped with a grill and such; cooking had been done beforehand, slowly and lovingly as we would soon find out. Once completed, she handed the tacos over and indicated the variety of fresh condiments and sauces available. I thanked her, paid the bill and left a small propina on the top of the stand – there was no tip jar put out for the purpose, but I decided to risk it, bracing for I knew not what. With a glance up and a “gracias”, she cracked something distantly akin to a smile and I considered myself most fortunate, taking what I could get. Let the record state, it would be the first in a series of growing smiles, each one bigger than the last. 

Seated on the wooden bench beside the lotto machine, we breathed in the fresh morning air mingled with the exhaust from cars, buses and pickup trucks rumbling by, and dug in. We’ve had some great tacos back home, truth be told, but this was altogether un otro nivel.

On the inside of things, the taco fillings were unlike any we’d had before. The meats were mega-braised, simmered for untold hours, maybe even days, slowly brought to the very brink of tenderness and packing so much flavour as to be almost insulting. The zebra – I mean pulled pork – was delicious, juicy and felt pulled as it should be pulled: patiently, delicately and with conviction. The chicharron rojo was a chile-based, fried pork belly-and-skin bonanza dripping with rich fatty flavour. For both tacos, fresh chopped onions and cilantro plus a touch of homemade hot sauce and a squeeze of lime came in to zing things up.

On the outside of things, there was perfection. The corn tortilla was nice and nixtamalized (our word of the day, check this out), with that ancient, toasted flavour conjuring images of abuelas making them from scratch and slapping them down on traditional comals. All told, these were tacos that made you meditate on tacos. And we realized right there and then how very little we knew.

Comal
Traditional comal - Source: Canva Pro

That morning, in front of a laundromat on a street corner that was already sizzling under the early Baja sun, we decided to meditate much more on the taco, not to mention everything else coming out of the Mexican kitchen, market, food truck, street stand, pantry and Tupperware container. In the spirit of said meditation, we invite you to join us here for a closer look at the tacoscape and its marvellous tacography. 

Tongue-tied Regulars

Mike and vee eating tacos in Cabo San Lucas
T-t-t-taco Face © The Hungry Herald. All rights reserved.

We went to the taco lady’s stand three days in a row, slightly ruining our complimentary breakfast appetite every time. On each visit, we asked about the tongue, and on each visit, no dice, none left. How early did we have to get up, by God? Who were all these people eating tongue at the crack of dawn? Although the big prize remained out of reach, the tacos we did have were consistently amazing, and the master taquera seemed to be warming up to us little by little, but it was hard to tell. 

On the second day, I asked her what she recommended. Instead of answering me, she just pointed to a lady standing beside her and bluntly told me to ask her instead. The rarely seen menu-suggestion-buck-pass. As a waiter over the past twenty-some-odd years, it had never occurred to me to try that, nor would I have had the cojones to do so. The other lady seemed amused by this and happily obliged. I gratefully went with her recommendation and placed my order, at which point our host then said something super fast that elicited a sudden burst of laughter from everyone around the stand. I smiled, wondering if I had just been royally dissed, noting to self how much more work I needed to do on my real-world comprehension skills. I refrained from asking her to repeat, and I still wonder what it was she said, but whatever it was, she chuckled when she said it. And I think I may have even seen a cheery flash of the teeth in the process. Glad I could be of service, I think.

Treasure On The House

On day three, another tongueless morning under the scorching sun, the taco lady seemed somewhat tickled that we were there once again. A couple of strange stray gringos who kept showing up and asking for organ meats; it was understandably amusing. I told her she made the best tacos we’ve ever had and that it was a great way to start the day, or something along those lines, and I was rewarded with another, wider shade of smile. It was like winning at Bingo every time.

Back on our little bench, we were once again blown away, this time by a chicharron verde taco. Another bonanza of fried pork skin and belly, but now in a sumptuous and tangy tomatillo sauce, once again brightened with fresh onions, coriander, lime and hot sauce (if it ain’t broke…). As we were hunched over the messy deliciousness in the throes of enjoyment, a shadow was suddenly cast over us. A five-foot-tall, stalky, allegedly grumpy shadow. We looked up.

I sincerely regret that I never asked for her name, but there she was, the now legendary taco lady, actually removed from her post and standing beside us on the sidewalk. Her arm was extended, and in her hand she proudly held something aloft before my face like some kind of treasure. And she was smiling. Unequivocally, like a fresh sunbeam added to the street, she smiled, handing me a taco that may as well have been the Hope Diamond. I humbly accepted, looked down between the delicate tortilla folds, whimpered a little, and then thanked her profusely.

I don’t know why and I didn’t ask, but in my hand was the taco we had been hunting for all along, on the house. There was a secret stash back there, and she had decided to open a hidden compartment in her Tupperware trove and give us access. There was just enough for a single precious taco to share, the magical stewed meat tender beyond belief. This was the ultimate gift with purchase, and we were truly honoured. And yes, it was superb.

That’s right, folks. As I sat on that fateful bench with my wife on the sun-pounded corner of Avenida del Pescador and Camino Real on a random weekday morning in Cabo San Lucas, the grumpy taco lady publicly did perhaps the very least grumpy thing in the world:

She slipped me some tongue.

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We hope you enjoyed this post, and please, if you’re in Cabo San Lucas, make a beeline straight for this stand. You will not regret it. Again, it’s on the corner of Avenida del Pescador and Camino Real, where the laundromat and convenience store are, across from the Médano Hotel. Open daily, roughly between 9 and 11 AM, then vanishes without a trace. No name, no website, definitely no frills, just pure street food  maybe not served with a smile, but it’s a possibility. Enjoy. Oh, and grab a Coke from the store to wash it all down. Breakfast of campeones.

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Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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spruce beer history

SPRUCE BEER: A BRIEF HISTORY OF EVERGREEN CHEER

SPRUCE BEER: A BRIEF HISTORY OF EVERGREEN CHEER

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The Yuletide Taste Of The Summers Of Yore

Nestled somewhere not-so-deep in the mythic Laurentian mountains just north of Montreal was a roadside fry shack I knew long ago. A short drive from the family cottage when I was a kid, it was a place of sweet summer magic. The kind where you happily eat at sun-scorched, slightly sticky picnic tables, where the burger buns are oven-baked country clouds, and where every small, hot paper bag glistens with grease as an unspoken, yet golden rule. This was where the weekend really began, where we’d stretch out those road legs with a belly full of all-dressed dreams, and where a young lad found a forest in a can one day, and never looked back.  

Over three decades have passed but I was informed by a dear cousin not long ago that, like many a great pilgrimage site, it’s still there. A true example of the type of small, Québécois, local diner we call a casse-croûte in French, Chez Claudette, in Sainte-Marguerite-du-Lac-Masson, is where I lost my mind as a kid. Three times.

The first time was at the hands of poutine. Much has been made and written of this pillar of provincial pride and I won’t get into it here. I will, however, insist that if you want the full experience, the realest deal of them all, whether you’re a newbie or a seasoned poutiner, get your ass to the countryside.

poutine
Poutine

Maybe it’s the fresh mountain air or the ambient woodland vibes, but the cheese is squeakier (and then stretchier), the brown sauce graced with an extra dose of piping hot love and mystery, and the fries border on downright candied. My first poutine was such a one, and it has never met its match.

Next was the Michigan hotdog. WTF. My eight-year-old self had no idea that such a thing was even allowed. It felt naughty, nay, criminal. Meaty spaghetti sauce ladled over a postcard-perfect steamé and then sprinkled with chopped onions? Yes, please. Mind blown twice.

hotdog michigan
Michigan Hot-dog

Something to wash all the junky jewels down with? This brings us to the libation of the hour.

Unloose The Spruce

One fine day at the casse-croûte, I decided to tune out all the mainstream soda noise and select something decidedly off-trail. I’d heard about this arcane drink, indeed seen it on grocery store shelves, but I didn’t understand how a pine tree could be bottled or canned for one’s sugary pleasure. It had to be sampled. So I went ahead and, probably against the advice of family counsel, ordered myself a bière d’épinettte, aka spruce beer. Mind blown thrice.

With the cracking open of an ice-cold can, Christmas sprayed out in every direction, each bubble a tiny delivery system of coniferous joy. It truly was a sodafied pine tree and all I was missing were the decorations. Maybe it was the Nordic blood flowing in my little veins, but this boreal beverage had a hold on me, and despite my loved ones’ perplexity at how I could drink the stuff, on my subsequent visits to the casse-croûte I was known to unloose the spruce as a matter of course. Good times.

spruce
A Bag O' Spruce

Deep Roots And Evergreen Tales

Admittedly, we’re talking about the big box stuff here, and it goes without saying that the story of spruce beer doesn’t begin and end on the factory floors of President’s Choice, Crush, and the like. Far from it. So, let’s take a brief walk in the woods now, shall we, and find out a little more about the real-deal roots of this love-it or hate-it, evergreen drink. 

The Prussian Effect

First, some etymological fun. The term “spruce beer” showed up in the English language somewhere around 1500, and it was originally in reference to a place rather than a tree. The English imported a beer from northeastern Germany at the time called sprossen-bier (“sprouts beer”) which was flavoured with coniferous shoots. Instead of adopting the German term, however, they went with the similar-sounding “spruce”, which back then was another word in English for Prussia, the region that exported the beer in question. That’s right, “Prussian beer”.

prussia map
Antique Map of Prussia

The tree itself would later be named “spruce” in the 17th century as it too was identified with Prussia and believed by the English to have originated there. So not only was spruce beer not named after the tree, it’s a term that actually predates the tree’s designation by some time. Spruce beer was thus spruce beer before the spruce tree was a spruce tree and both were named after Prussia. Got it?

While we’re at it, the adjective “spruce”, meaning neat and smart in appearance, and the source of the expression “spruce up”, is likely a reference to “spruce leather”. Imported to England from Prussia in the 1400s and 1500s, this type of leather was known to be quite popular with fashionistas of the time, namely Tudor dandies.

The Nuts And Buds

spruce buds

So what is spruce beer? Basically, we’re talking about the buds, shoots, needles, or essence of the spruce tree, boiled and fermented by the addition of sugar –  historically often molasses – and yeast. Grains were sometimes used in the past but were often not even part of the equation, their sugar-yielding job done by the molasses, while the spruce acted very much along the lines of hops.

There are over 35 varieties of spruce, many of them associated with brewing, yielding an array of flavours from resinous to citrusy, floral, and even cola-like. And to be clear, spruce beer refers to both alcoholic and non-alcoholic versions. To make things less clear, it also refers to malt-based beers that are flavoured with spruce. There’s much more to it all, but them’s your nuts and bolts.

Epic Beer Squirrels Of Finland

Now back to that mention of my Nordic blood pining for a draught. Much to my delight, spruce as a brewing ingredient is referenced in the Finnish national epic, The Kalevala. A work of mythic poetry rooted in rich oral traditions stemming back centuries, it famously inspired none other than J.R.R. Tolkien as he went about building Middle Earth.

Kalevala Book Cover
© The Hungry Herald. All rights reserved.

In rune XX of The Kalevala, a splinter of birch is transformed into a magical white squirrel who is then sent out to gather spruce cones and pine shoots to be used in an attempt at fermenting an enchanted brew made by Osmotar, the beer-smith, basically the Finnish goddess of suds.

Brewed for the wedding between Ilmarinen, the Eternal Hammerer, and the daughter of Louhi, the witch queen of the North, the beer would also contain honey gathered from a far-away island by a magic bee, as well as the foaming spittle from the mouths of angry bears. Awesome. Ok, not quite sure about the spit but the stuff was apparently a hit; pretty sure Gandalf would have approved.

Scrapping With Scurvy: From Vikings To Cartier And Iroquois Tea

The Nordic penchant for brewing with spruce goes beyond the mythical of course. According to the Oxford Encyclopedia of Food and Drink in America,

“Ancient Scandinavians and their Viking descendants brewed beer from young shoots of Norway spruce, drinking the beer for strength in battle, for fertility and to prevent scurvy on long sea voyages.”

Goes great with pogos too. I know, not quite the same stuff, but still…

Speaking of scurvy, over on the other side of the pond in North America, Indigenous peoples had been tapping into the antiscorbutic properties of coniferous trees for some time before Jacques Cartier and his boys showed up. In 1536, while wintering in Stadacona, Cartier’s expedition was hit with a bad bout of the disease. To their rescue came the local Iroquois, who treated them with a tea-like concoction made from the bark and tips of a regional conifer they called aneda, likely northern white cedar. The surviving crew apparently recovered in a matter of days.

Captain Cook And Vitamin C

Over the centuries, European settlers, armies, and explorers would exploit the health-promoting, allegedly scurvy-thwarting virtues of evergreen trees, but through the medium of beer. For example, spruce beer was standard issue for soldiers of the British Army in North America during the French and Indian War (1754-1763) to keep them in fine fettle.

Captain James Cook, arguably spruce beer’s most traveled brewmaster, adopted it as a staple for his crews on his voyages in the Pacific, notably brewing it while in New Zealand. In his 1784 work, Voyage to the Pacific Ocean, Captain Cook underlines the importance he placed on the drink:

"Two of our men were employed in brewing spruce beer; while others filled the water-casks, collected grass for the cattle and cut wood. ... Besides fish, we had other refreshments in abundance. Scurvy-grass, celery and portable soup were boiled every day with the wheat and pease; and we had spruce beer for our drink. Such a regimen soon removed all seeds of the scurvy from our people, if any of them had contracted it. But indeed, on our arrival here, we only had two invalids in both ships."

Although modern-day research casts doubt that the vitamin C in spruce would have survived the fermentation process in any significant way with respect to scurvy, Captain Cook & Co. were convinced. Maybe they added some spruce tips after fermentation, or maybe they were chewing needles on the side. Don’t know, wasn’t there.

Les Maîtres Brasseurs

Back in North America, 18th century Nova Scotians, New Englanders, and Dutch New Yorkers all had spruce beer brewing traditions, but it was the French Canadians of New France who were the true sprucemasters. It seems that flavour and enjoyability were abiding concerns in their craft. For instance, they not only boiled spruce branches and buds while brewing, they made use of spruce cones as well for some added complexity. While spruce beer was often brewed without grain in those days, they would throw in some grilled barley, wheat, or corn, even burnt toast to get more of a classic, malty taste.

The most common sugar used for kickstarting fermentation of spruce beer at the time was molasses, but the French Canadians used, you guessed it, maple syrup or maple sugar. I’d bet the farm that this took the flavour factor up a few tasty notches. Finally, when it came to serving, les Habitants scored here as well. Bottled spruce beer was kept in cellars which they filled with ice and packed snow in the winter to keep things cold year-round. This meant a frosty one even in the middle of July.

maple syrup
Maple Syrup - #BTS

The love and attention brought to brewing bière d’épinette would persist into the mid-20th century, when home brewing of the iconic drink remained quite popular in Québec. It was common at this time for folks to make a batch of their own supply, often in the bathtub – which was left smelling pine-fresh after the process, one hopes. The bottled product was then brought to the roof to ferment in the sun, and the brewer knew it was ready when the bottle-tops started popping off. Old. School.

Movers & “Resinators”

Fast forward to these days. A few northern stars are shining a light and keeping the old ways alive in Québec, although we’re generally talking more about the soda side of the street. One standout is legendary poutine shop Paul Patates in the Pointe-Saint-Charles neighbourhood of Montreal, which features a couple of beloved classics based on a secret recipe passed down through generations. Check this out for more details.

Other devotees making use of spruce are the good people at La P’tite, also in Montreal, who brew up an “authentic taste of the wilderness” that comes in three versions: White Spruce, Balsam Fir, and Black Spruce. Love it.

la ptite biere depinette
La P’tite bière d'épinette - Montreal, Qc

Holding the fort on the spruce beer front for some time has been Marco sodas. We at the Hungry Herald used to love their spruce and birch beers in swing cap bottle format, but we sadly don’t see those around much these days. Unrelated to that but interesting nonetheless, the company went under a few decades ago when parents discovered that the soda their kids were drinking had an alcohol content on par with a light beer. Oh, how my weekends at the cottage would have been different had I gotten my little paws on that stuff. The company was taken over by new owners in the 1990s, however, and has been going strong ever since.

On the boozier side, intrepid craft brewers can be found all over who look to the Christmas tree for inspiration, some even using history as a guide. The Yards Brewing Company in Philadelphia, for instance, makes a spruce ale based on Benjamin Franklin’s personal recipe. As mentioned in a previous post, Mr. Franklin was also known to dabble in pumpkin ale in his free time.

poor richards spruce ale yardsbrewing
The Yards Brewing Company's Poor Richard's Spruce Ale

Speaking of famous homebrewers of spruce beer, another luminary was Jane Austen. In fact, she didn’t just specialize in the stuff, she mentions it more than once in her novel, Emma, as well as in her correspondence with her sister Cassandra:

“It is … I that have the great cask, for we are brewing Spruce Beer again.”

If, like Jane, you find yourself brewing spruce beer again, or you’re doing it for the first time, there are people out there who have devoted themselves to making it happen. Spruce On Tap are wizards in the realm of evergreen brewing supplies, and although they only deliver in the US, they work with various importers to get you what you need if you’re brewing up in the Great White North. 

Brewing suppliers are always an option, but you may also want to consider foraging for your own ingredients if possible, undoubtedly the most rewarding approach. There are many home brewing sites out there to help you out, Kegerator.com being a great example, offering helpful, spruce-specific tips.

And if you thought we’d leave you without some killer brewcommendations, think again. Here’s a list of 100 products from all over the place, some discontinued but still, an extensive sample. Special shoutout to Kees Brewery in the Netherlands for naming their limited edition product “Spruce Willis”. Now I’m thinking of maybe brewing my own and calling it Spruce Lee. Watch out.

It’s That Pine Of The Year Again

We have, of course, only touched the very tip of the tree in this post, but I hope the next time you see that big plastic bottle of the generic stuff at the store, you’ll know there’s a whole wilderness out there ready to explore. If, however, that big bottle is precisely what you’re after, knock yourself out, I get it.

And so, dear readers, if you’re looking to diversify your stocking stuffer portfolio at the last minute this year, or you just want to kick back with a cold one and sip in the tide of Yule, this sparkling, deep-wooded brew, boozed or un-boozed, should be on your list. If you hate the stuff and just want me to shut up, that’s jolly cool too.

xmas spruce lights
The Hungry Herald Icon Lavendar

From all of us at The Hungry Herald, we wish you a most mirthful holiday season, splendid food and drink now and forever, sweet resinous dreams, and a simply scrumptious Happy New Year! Stay sprucey, people.

Kippis y’all!

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FUN PICKLE FACTS - FOOD BLOG

5 FUN PICKLE FACTS THAT’LL LEAVE YOU PUCKERED

5 FUN PICKLE FACTS THAT’LL LEAVE YOU PUCKERED

FUN PICKLE FACTS - FOOD BLOG
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National Pickle Day has passed and Pickle Week is a few months away, but there’s no reason we shouldn’t be celebrating these wondrous things year round. Please check out our recent pickle post here if you haven’t already. Now crack open a jar of your faves and let’s take a peek in the “Pickle Trunk” together to see what fun pickle facts float within. (That was for any Mr. Dressup fans out there.)

KOOLICKLES

Aaah, portmanteau words. From smog to brunch to bromance to hangry, we at The Hungry Herald are up for a finely fused frankenword any time of the day. In the spirit of Brangelina, we thus bring you today’s feature: the Koolickle. That’s Kool-Aid and pickle just to be clear.

kool aid pickles
Koolickles ready to go. Source shakentogetherlife.com

Hailing from the Mississippi Delta and with a nebulous history, Koolickles are pickles whose natural brinevironment has been altered by the addition of Kool-Aid and sugar, and which are then left to bathe in said concoction for about a week. The end result is a sweet and sour, technicolor, summer bbq conversation piece that the kids are sure to love. Pretty sure. 

All flavours of Kool-Aid are welcome in Koolickling. The red ones tend to be the most popular, while the green ones boast a special radioactive hue that may have you feeling like you’re snacking while inside a cartoon.

Although you probably won’t see them on the shelves of your local convenience store or featured as the dessert of the day on any nearby menus, Koolickles are as easy to prepare as the name suggests. There is of course the original recipe, which involves just dipping a pickle in Kool-Aid powder like a straight-up barbarian, but this will probably leave your guests significantly less impressed. 

So if you want the backyard accolades, check this out when you’re ready to “Oh Yeah!” your pickles. 

PEPPERMINT STICKLES

Speaking of candied augmentation, another sweet ‘n’ wild riff on pickles exists out there that also seems to trace its roots to the deep south. A practice popular on Chicago’s South Side is the insertion of a peppermint stick — as in a hookless candy cane — lengthwise through the middle of a pickle (preferably individually wrapped). One then snacks on it as the mintiness infuses throughout. We have yet to try this, but our tastebuds’ imaginations are running wild in several outlandish directions at the thought.

To those in the know, it’s one of those special, mysterious traditions, passed on from kid to kid while growing up — the how, where and why not nearly as important as the experience itself.

peppermint stick pickle
Peppermint Stick Pickles - Source: chicagotribune.com

The pickle of choice for this carnivalesque creation is Van Holten’s. A popular brand in Chicago, they are the purveyors of the “Pickle-In-A-Pouch” format which decidedly facilitates peppermint stickling. The company at one point tried to take this local tradition a little further, indeed too far, when they came out with a peppermint-flavoured pickle. Yeah…

pickle in a pouch
Source: vanholtenspickles.com

The overall response led to the abandonment of the initiative as well as an understanding on the company’s part that some things are enjoyed not merely for the flavour, but for the very act of combining two things together. Although we haven’t yet tried a peppermint stick pickle, we can certainly see the satisfaction involved in cheerfully tunneling a spirally candy spear through juicy pickle flesh. Gotta be fun.

 According to a 2017 article in The Chicago Tribune  — one of the deepest dives out there on the subject — the peppermint stick pickle goes back to at least 1940. A tradition that spread through African American communities, it may have first appeared in the Mississippi Delta (where pickles and peppermint sticks are quite common), ultimately reaching Chicago. Along the way, in 1983, a song even popped up recorded by a little-known musician from Nebraska named Vernon Garnett, entitled “Dill Pickle & Peppermint Stick”. Super suggestive lyrics, you’ve been warned.

Whatever their exact beginnings, these things have our attention, and we’re already looking at Christmas candy canes in a whole new, much tangier light. Assuming we muster up the courage to try one, we’re thinking of leaving the hook on for some built-in handle action.

PICKLE JUICE FOR VICTORY

They say Julius Caesar and Napoleon Bonaparte were both strong proponents of the virtues of pickles for keeping their troops vigorous and ass-kicking on the battlefield. Eventually, this attitude would find its way onto the football field as well.

On September 3, 2000, the upstart Philadelphia Eagles thrashed the Dallas Cowboys 41-14 in what was reported to be the hottest — as in temperature — in NFL history. The alleged recipe for success? Pickle juice. Not juiced pickles, to be clear, but the brine in which they sleep.

pickle juice shot for sale
Pickle juice for sale.

Just before what came to be known as the “Pickle Juice Game”, players were directed by Eagles’ trainer Rick Burkholder to down some pickle juice before hitting the turf, which was allegedly sizzling away at 150 ℉ (65℃)! The pickled players seemed comparatively fresher and more energized throughout the game than their adversaries, while all around managing to avoid cramping. The Eagles’ victory was roundly credited to the magic potion, leading defensive end Hugh Douglas to enthusiastically claim, “I may start drinking pickle juice when I’m just sitting home chilling.”

The electrolytic virtues of the sodium and potassium in pickle juice are factors to be considered here, but a study done at Brigham Young University points to another component. It involved college students on exercise bikes pedalling straight to “Crampville”, who were then given either deionized water or juice strained from a good old jar of Vlasic’s. The pickle portion of the study did remarkably better in terms of cramping. Researchers concluded that this may be due to the vinegar in the juice acting on nervous-system receptors in a way that inhibits the mechanisms causing cramps. 

The science around this is still unclear, but whatever the case, it probably couldn’t hurt to take a little hit from the pickle jar before that next squash game, Zumba class or fight club meeting. There are even “pickle juice” energy drinks available these days, although there don’t seem to be any actual pickles involved. Now in “extra strength”! No joke.

NEXT STOP, PICKLESBURGH!

It has come to our attention that pickle-induced heroics are not exclusively reserved for the fields of battle and football. In the fair town of Pittsburgh, Pennsylvania, at a very special time of year, if you drink a copious amount of pickle juice in just the right amount of time, you can become mayor. Mayor of Picklesburgh.    

Since 2015, the “City of Bridges” has played host to Picklesburgh, a festival so unapologetically devoted to the pickle that it consistently features a 35-foot Heinz specimen in balloon form, floating above the crowd. Several days of sweet and sour revelry await you at Picklesburgh, the main event being the Pickle Juice Drinking Contest, a showdown between a panel of masochistic, aluminum-stomached, T-shirt-clad gladiators, all vying for the honour of becoming mayor of the whole thing.

heinz pickle balloon
Picklesburgh Festival Heinz Balloon - Source: post-gazette.com

How does one get “in office”, you ask? Simple. The participant is presented with a jar containing roughly one quart of pickle juice, which they must then chug as fast as their little souls will allow. Excessive spillage and/or regurgitation are grounds for disqualification, as is any unsportsmanlike behaviour. We shudder to think what kind of juiced-up shenanigans have gone on in the past at this event because really, you never know what the brine might do to you.      

The person who chug-a-lugs best is declared, by a selection of distinguished judges, Mayor of Picklesburgh (details of mandate unclear), and is thanked for their service with a cash prize of $500. Just enough to cover the antacid costs. 

As exciting as all of that is, make sure to check out the many amazing food and drink vendors that tie Picklesburgh together. We’re talking everything from kimchi grilled cheese to dill pickle pierogies to pickle fudge pops. A Pickle Paloma to wash it all down? It’s what the mayor would want.

STEP AWAY FROM THE JAR AND SHOW US THE BOUNCE

Have you ever opened a fresh jar of pickles and then checked for quality by letting one fall to the kitchen floor to see if it bounces? Neither have we. But legend has it that if you do, and it doesn’t bounce, and you find yourself in Connecticut, you might be standing in the middle of a crime scene.

A cursory search of interesting facts about pickles on the internet will undoubtedly lead you to the recurring claim that there is a law in Connecticut that states that a pickle must bounce to be considered a pickle. The thing is, there’s no indication of such a law anywhere, a vexing situation that eventually led reference librarians at the Connecticut State Library to pool their resources and get to the bottom of the bounce.

The investigation led to a 1948 article in the Hartford Courant detailing the arrest of some pretty shady pickle packers. Sidney Sparer and Moses Dexler were apparently caught by authorities trying to pass off some sub-par pickles on an unsuspecting public. Laboratory testing was conducted, but what really stuck was an unusual statement made by Frederick Holcomb, the Connecticut Food and Drug Commissioner at the time.

He claimed that in addition to lab testing, another test was done to reach the verdict of guilty. According to Holcomb, for a pickle to be fit for human consumption, it needs to bounce when dropped from a height of one foot. Sparer and Dexler’s pickles did not. They were fined the maximum penalty at the time for their crime, 500$, and their poor pickles were summarily trashed. 

What rigorous science led to the idea of the bounce test is unclear, but once the strange claim was made and the perpetrators fined, people just figured that there was a law. There isn’t. So next time you see someone bouncing kosher dills across the linoleum, tell them they can forget the lawsuit. Try hot coffee instead.  

IF YOU PICKLE IT, THEY WILL COME

hostess peanut butter pickle twinkie today main 190909
No comment. - Source Today.com

We remember a time when we thought pickled watermelon rinds were a bit “out there”. For the record, they’re perfectly normal, a great way to keep picnic waste to a minimum and the internet is bursting with recipes for them, so get rinding. There are, however, far less natural things hiding in the underbrine, and we just wanted to quickly fire a few oddities your way before we go. Think of this as a kind of pickled loot bag. 

pickle oreos
Chocolate-Covered Pickle Oreo

Chocolate-covered pickle-stuffed Oreos. Pickle cotton candy. Pickle ice cream, freezer pops and slush. Peanut Butter & Pickle Sandwich Twinkies. Pickle soda. Pickle beer. Pickle-flavoured vodka. Pickle whiskey. Pickle brine in a can if you just want to get straight to the point. Sandwiches where the bread is pickles. Pickle Doritos. 

pickle ice cream El Mercado TO
Dill Pickle Ice Cream at El Mercado TO

Ok, that last one is pretty straightforward, but speaking of Doritos, you should know that they recently teamed up with Mountain Dew to make, you guessed it: Mountain Dew-flavoured Doritos. If this doesn’t scare you, back in 2014, the roles were most disturbingly reversed and a product by the name of “DEWitos” was tested on students at undisclosed colleges. Again, you guessed it: Doritos-flavoured Mountain Dew. More like “Mountain Don’t”. Although it was mercifully discontinued, we hope those kids are alright. That being said, we’ll just stick with the pickle stuff, thank you very much.  

Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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Dill Pickles in Jars National Pickle Day

FOR THE LOVE OF PICKLES: A BIG BARREL OF HISTORY

FOR THE LOVE OF PICKLES: A BIG BARREL OF HISTORY

Dill Pickles in Jars National Pickle Day
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Peter Piper picked a peck of pickled peppers; A peck of pickled peppers Peter Piper picked. If Peter Piper picked a peck of pickled peppers, Where’s the peck of pickled peppers Peter Piper picked?”

Yeah, that’s what we’d like to know. Where’s that peck, Peter? What the pickled hell is a peck anyway? And is pickle cotton candy really a thing? (Yes.) 

These are the kinds of questions that have us at The Hungry Herald all dilled-up and briny right now, because today, dear readers, is November 14th, National Pickle Day. So run to the fridge and grab that jar you forgot you had (don’t worry, the contents are most forgiving), strap yourself in, and let’s all take a ride together straight on down to Pickle Town.

pickle cotton candy
Source: Grandpajoescandyshop.com

With the blessing of the delightfully named Pickle Packers International association, this day has been observed in the US on varying dates since 1949. There’s even a Pickle Week, involving a host of activities including mirthful yet retch-inducing pickle juice drinking contests. The festivities occur around the end of May so rest assured, we’ll see you again in the spring. 

Although technically a US thing, as far as we’re concerned this pickle party should go super sonic. In fact, our enthusiasm is such that while working on this post, many crunchy “baby dills” were cheerfully consumed, so if you look real close you may see a pickle stain on your screen. Apologies. 

2
Baby dill pickles

PECKS AND IMPOSSIBLE PEPPERS

So before we get into the dill weeds, let’s get back to Peter. By the way, there will be a significant amount of verbal pickle play in this article, some of it half-assed, some of it hopefully mildly entertaining, all of it absolutely necessary. You’ve been warned, dill with it. 

And now for the question you’ve always been too shy to ask or maybe didn’t even realize you wanted answered or maybe already know the answer to, in which case give yourself a well earned pat on the back. What is this “peck” that Peter Piper picks? 

The American Heritage Dictionary of the English Language defines a peck as “a unit of dry volume or capacity in the US Customary System equal to 8 quarts or approximately 537.6 cubic inches”. Also known as a ¼ bushel. You’re welcome.

diet g34d49c16f 1920
Weights & Measures

And as for the pickled peppers? Where in the world is Peter picking pre-pickled produce? That’s some seriously revolutionary horticulture. If for real, by skipping the pickling process entirely, Peter’s business model would have left the likes of Bicks, Vlasic and Heinz in the dust long ago. So yeah, still waiting for proof of that peck. Ok, lest we get overly peckish and peter out, let’s move things along.

IT’S BRINE TIME

14 1
Barrel of pickles in brine.

From the Middle Dutch pekel meaning “brine”, or the related German pökel, the word pickle has that special semantic distinction of referring to both verb and noun, the process and the thing being processed. So what’s involved in pickling a pickle and how long have we been doing it?

The virtues of pickling as a means to preserve food were recognised way back; the method most likely originated in ancient Mesopotamia, circa 2400 BC. The poster child of all things pickled, the cucumber, made its debut in India and its pickling can be traced to the Tigris Valley, around 2030 BC.

Simply put, pickling is preserving food by virtue of immersion in either a vinegar-based solution or a brine, although a food with a high water content can be pickled with the simple addition of salt. 

1

On the one hand we have vinegar. Its acetic acid content ensures that any microbes that can cause spoilage are given no chance at survival as bacteria want absolutely nothing to do with highly acidic environments. When it comes to pickling, we’re generally talking a pH of less than 4.5, so pucker up buttercup.

On the other hand, we have brine. In generously salted water, the acids that preserve the food in question are generated by beneficial bacteria in a process known as lacto-fermentation. Lactobacillus bacteria eat away at carbohydrates on the surface of whatever you place in the brine, resulting in the production of lactic acid. This makes the salty water progressively acidic, again bad news for bad bacteria. And good news for not only the shelf life of your favourite veggie but also for your gut. The beneficial bacteria involved contain all kinds of health-promoting goodies.

The addition of spices and aromatics like garlic, mustard seeds, cloves and even cinnamon to solutions was adopted early on in pickling history as they in turn boast antimicrobial properties, aiding in the overall goal of tasty preservation. Dill, also antimicrobial and with a very rich history (it’s been found in Ancient Egyptian tombs), would eventually become such a friend to the pickle as to be almost synonymous with it.  

THE PICKLE FAIRY AND A FUN FACT

There are, of course, too many pickled delights out there to count. Old-school Hungarian pickles fermented in the sun, tarragon-infused French cornichons, vibrant Middle Eastern pickled turnips, Japanese gari, or pickled ginger, the preserved lemons of Morocco known as l’hamd markad, Indian pickled mango and the beautiful Italian medley that is giardiniera, just to name a few.

Indeed, the Pickle Fairy (trademark pending) has an extensive and diversified portfolio, sprinkling her pickle dust on a vast array of potential foodstuffs, however our discussion will be focused on, but not limited to, the cucumber. That being said, please keep in mind all the wonders of the pickleverse as we continue, from herring to kimchi, to sauerkraut to the tavern egg. 

moes tavern pickled eggs
Moe's Pickled Eggs ©The Simpsons

Fun fact while we’re here: although undeniably an all-star of German cuisine, sauerkraut is said to have originated in China. Over 2000 years ago, workers on the Great Wall regularly ate a dish known as suan cai (酸菜), or “sour vegetable”, made of sliced cabbage that had been fermented in rice wine. The practice eventually found its way to Europe courtesy of the Tatars, who ditched the wine for salt, but it wasn’t until the 16th century that this approach to cabbage would become firmly adopted in the West.

PICKLE NAME DROP

So it turns out that any discussion of pickles and pickling is an unexpected exercise in name dropping. We’re talking big names. Aristotle, Cleopatra, Julius Caesar, Napoleon, Columbus, Vespucci, Queen Elizabeth I, Shakespeare, George Washington, Matthew McConaughey. Each and every one of them, tickled pickle. With respect to that last one, his Instagram profile features “Pickle Expert” among other things as a descriptor, although there is scant evidence to support such a claim. Whatever the case, his enthusiasm is alright, alright, alright with us.

A GLITZY WHO’S WHO OF THE PICKLED KIND

Herodotus, known as “The Father of History”, wrote in the 5th century BC of how the ancient Egyptians ate fish that was preserved in brine. Aristotle was a big fan of the nutritional benefits and healing potential of pickles and advocated for their inclusion in a healthy diet. 

Cleopatra is said to have been convinced of the health and beauty-promoting qualities of pickled cucumbers, while Julius Caesar, among other Roman emperors, fed pickles to his troops in the interests of enhancing their strength and prowess on the battlefield.

Nicolas Appert
Nicolas Appert - The Can Daddy

Centuries later, Napoleon, who also had a relish for pickles, would offer up 12 000 francs (around $250 000 today) to anyone who could come up with a safe, reliable way to preserve rations, pickled or otherwise, so that he could keep his troops munching and crunching their way to victory. The winner, a chef, confectioner and inventor by the name of Nicolas Appert, discovered that foods sealed in an airtight container and then immersed in boiling water for several hours would not decompose. He ultimately became known as “The Father of Canning”. 

Another famous general, George Washington, was decidedly pickle-keen as well. Legend has it that his interest in pickling led him to amass a collection of 476 varieties of cucumbers in his gardens for that purpose, although this number seems a little wild to us… If you can confirm this, feel free to let us know.

AMERICA'S CHANDLER

Rewind a little. During the age of exploration, pickled foods were an absolute must, not only for preventing the scourge that was scurvy on trans-Atlantic voyages, but for bestowing nutritional benefits that dried foods alone could not. 

Amerigo Vespucci, before he set off to explore in his own right, worked as a ship chandler for a time, stocking ships with supplies and essentials including a variety of pickled products. American essayist and transcendentalist Ralph Waldo Emerson — who was famously irked by Vespucci’s legacy, namely that the Americas were named after him — derisively described him centuries later as “the pickle-dealer at Seville”. Emerson’s frustrations aside, pickle mongers like Vespucci were indispensable in helping keep crews alive on these initial voyages.

640px Amerigo Vespucci
Amerigo Vespucci, explorer and pickle guy

Thus, explorers like Christopher Columbus — who Vespucci supplied on his later trips — never left port without filling their holds with pickles when possible. They were so valued that Columbus reportedly grew cucumbers on a stopover in Haiti during one of his voyages in order to have a fresh supply of pickles before continuing on. This was the cucumber’s port of entry into the New World.

HOW WE GOT IN A PICKLE

The list of pickle people doesn’t end there. Queen Elizabeth I was apparently a big fan and while she was snacking away, Shakespeare was flavouring his plays with well fermented little references. The Bard, the inventor of more commonly used expressions in the English language than you can shake a pickle spear at (sorry, had to), is widely credited with coming up with the phrase “in a pickle”, as in being in a difficult situation. In its original occurrence however, the phrase had more to do with being piss drunk than finding oneself in a bind.

In The Tempest, King Alonso’s butler Stephano and his jester Trinculo are shipwrecked and have been drinking non-stop from a barrel of wine that Stephano had previously clung to for dear life. Later, when they find themselves with Alonso, the king notices how shit-faced his jester is and asks him straight up:

“How came’st thou in this pickle?”

The reply:

“I have been in such a pickle since I saw you last that, I fear me, I will never out of my bones. I shall not fear flyblowing.”

In other words, he’s so pickled with booze that even when he dies the maggots won’t want anything to do with him. He’ll be preserved just fine, thank you very much.

tenor
© Rick And Morty

SAD PICKLES

The expression would soon take on increasingly negative connotations, referring to any difficult situation one might find oneself in. Famed diarist Samuel Pepys complained to his diary in 1660 that he was “at home with the workmen all the afternoon, our house being in a most sad pickle.”

Lord Byron would later echo this sentiment in his own way in Don Juan:

“The Turkish batteries thrash’d them like a flail, Or a good boxer, into a sad pickle.”

The downright unpleasant feelings conjured by the Dutch idiom in de pekel zitten, meaning “to sit in the pickle brine”, undoubtedly contributed to the souring of the phrase. Incidentally, in baseball, if you’re “in a pickle” you’re caught between two bases and your ass is ripe for tagging out. 

That such a beloved thing as the pickle should end up the main player in an expression about hard times is most unfortunate and undeserved, but, whaddya gonna do.

STREET BARRELS AND THE KOSHER DILL

In the 1650’s, Dutch farmers around the area that is Brooklyn today began growing cucumbers on a large scale. These were then sold to dealers who pickled them in barrels and then sold them right on the street.

featured market rivington orchard LES vendor untapped new york0
"Pickle Alley", Essex Street, New York City

In the 19th and early 20th centuries, large numbers of Ashkenazi Jews immigrated to New York City from Eastern Europe, where pickled vegetables had been a valued dietary staple for generations. With them they brought a traditional knack for pickling. Their “pickle de résistance” was the kosher dill, a cucumber fermented in brine loaded with dill and garlic. These days the kosher dill is indeed often kosher, however this is not always the case. Rather, the term has come to signify a pickle done in the traditional style of Jewish New York City pickle makers, aka the classic deli pickle. Whatever you do, don’t skip the garlic.

These beauties were sold from pushcarts in neighbourhoods all over the Lower East Side for next to nothing. At one point, there were said to be over 80 pickle vendors on Essex Street, earning it the nickname “Pickle Alley”, and over 200 vendors across the city as a whole. This early market stall scene was the beginning of New York City’s claim to deli pickle fame.

17
Street Pickles

WHAT’S IN A JAR?

john landis mason library of congress
John Landis Mason - Inventor of the Mason Jar (1858) - Source: masonjars.com

While pickle purveyors were popping up all over, certain innovations on the receptacle front would push the pickle cart further. In 1851 a Scottish chemist named James Young invented paraffin wax, the better to seal jars with and to thwart the spread of botulism. Not long after, in 1858, John L. Mason (you know where this is going) developed and patented the Mason jar. These puppies were made of heavyweight glass that could tolerate the high temperatures involved in commercial pickle processing. Love those things.

ENTER THE HEINZ

The H.J. (as in Henry John) Heinz Company was founded in 1869, their very first product being horseradish, followed by ketchup, then apple butter, pepper sauce and so forth, eventually leading to 57 varieties? Not quite, but nor far off. The 57 was apparently a marketing ploy and a number that Mr. Heinz came up with by sticking his and his wife’s favourite numbers together. He was also curious about the potential psychological effect that the number 7 might have on consumer behaviour. The company eventually found itself selling more than 57 products, nevertheless they stuck with the number because, well, it just worked.

1893Fairdsply co
Source: Heinzhistorycenter.org

At the 1893 Chicago World’s Fair, H.J. “The Pickle King” Heinz sent out some local boys to lure patrons with tokens announcing a mysterious free gift if they went to his out-of-the-way booth to sample his goods. The gift was a free “pickle pin” and by fair’s end, approximately 1 million of the things had been distributed, a marketing strategy that would go down as one of the most successful in U.S. history.

VLASIC, THE PICKLE STORK AND SOME JOKES

Heinz had the pickle market cornered up until the 1970’s when a new kid on the block brought out some pretty big advertising guns. The Vlasic company launched a campaign wherein a cartoon stork who talks like Groucho Marx — complete with a pickle cigar — delivers pickles instead of babies. The ads tapped into the notion that pregnant women crave pickles and their slogan at one point couldn’t have been more clear: “The pickle pregnant women crave.” These and other advertisements featuring the stork apparently worked like a charm, in fact he remains the Vlasic mascot to this day.

GET YOUR PICKLE ON AND TUNE IN NEXT TIME

Yes, Big Pickle is everywhere, but there are some pretty great things going on on the artisanal front these days. Check out the outstanding pickle packers straight outta Brooklyn known as Brooklyn Brine to get an idea of what’s out there.

We’ve merely chipped away at the very tip of the pickleberg, but you might already be in possession of more information than Matthew McConaughey at this point. There’s really no way to know. That being said, we invite you to celebrate National Pickle Day whichever way you choose. Go hog wild at your local deli, kick back with kimchi, gulp down some gherkins, stick one on a stick then deep fry dip it, kool down with a Koolickle or just vodka pickle shoot your way to big briny bliss. Do what you gotta do, you choose pickle dude. 

Please check out our follow-up post: a Hungry Herald-chauffeured, fun fact-filled trip through the often surprising underbrine of Pickle Town. See y’all real soon.

vodka pickle shot
Vodka Pickle Shot
Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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THE HUNGRY HERALD FOOD BLOG - STINGY JACK

THE LEGEND BEHIND THE JACK-O’-LANTERN: STINGY JACK, THE DEVIL AND A TURNIP

THE LEGEND BEHIND THE JACK-O’-LANTERN: STINGY JACK, THE DEVIL AND A TURNIP

THE HUNGRY HERALD FOOD BLOG - STINGY JACK
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You Don't Know Jack

Ever wondered who Jack is and what’s the deal with the lantern? So have we. Let’s do a little digging together in the old patch and find out.

Although people had been making creepy lamps out of root vegetables to scare away evil spirits since the time of the ancient Celts, there’s a particular Irish legend we’d like to share with you that really got everyone carving. Before we get to it though, where does this term “Jack-O’-Lantern” come from in the first place? 

Appearing in 17th-century Britain, it was originally a reference to a night watchman carrying a lantern, although not limited to this usage. The common name “Jack”, as used to refer to a man one doesn’t know, was an established colloquialism at the time. Thus, pretty much any unknown dude walking around with a light could be deemed a “Jack of the lantern”, or “Jack-O’-Lantern”. 

THE HUNGRY HERALD FOOD BLOG - STINGY JACK

Foolish Fires

Around the same time, the bogs in Britain were apparently farting lights. Put another way, decaying organic matter in marshlands generated gases that would phosphoresce at times, giving off an eerie light in the right conditions known as ignis fatuus, Latin for “foolish fire”. 

Although commonly referred to as Will-o’-the-wisp, meaning “Will of the torch” (don’t ask who Will is ), this effect was originally dubbed a Jack-O’-Lantern. Many believed that the creepy light flickering across the swamp was in fact the flame from “Jack’s” lantern, a beacon to lure unsuspecting travelers astray. “Which Jack?” you ask. This Jackass.

THE HUNGRY HERALD FOOD BLOG - STINGY JACK
Will-O'-The-Wisp - Source: paranormal-encounters.com

And Now For The Jack Of The Hour

For the record, there are differing versions of this legend and we’re going with this one, with just a touch of our own sauce of course

Drinkin’ & Dashin’ With The Devil

So Stingy Jack was a blacksmith by trade, shit-disturbing, alcoholic cheapskate by nature. One night he goes out for drinks with none other than the Devil (that’s one way to skip the cover charge). After the two of them tie one on, Jack flakes on paying his way  hence one of his nicknames, Flaky Jack  and proposes that the Devil turn himself into a coin so that they may order another round, or so says Jack. The Devil obliges for some reason, his judgment perhaps addled by the local ale, but Mr. Stingy has other plans. 

THE HUNGRY HERALD FOOD BLOG - STINGY JACK DEVIL COIN

He decides to keep the money, puts it in his pocket which contains a silver cross, thus trapping the Devil and preventing him from changing back, and then skips out on the bill entirely. The old “Devilled Drink ‘n’ Dash”. 

Jack later frees the Devil from his scary cross pocket on condition that he not be disturbed for one year and that when he dies, the Devil will not take him to Hell where he’s pretty sure he belongs. Satan agrees.

Devilled Apple Tree Cross Toss

Fast Forward one year. Jack meets the Devil again and somehow convinces him to climb a tree to pick some apples for him as he’s feeling a little peckish.  The Devil, who, truth be told doesn’t come off as the sharpest prong on the pitchfork in this story, agrees. 

Up in the branches, he finds himself stuck once again after Jack throws a bunch of crucifixes around the base of the tree as if they were loose change. The old “Devilled Apple Tree Cross Toss”. Again, Jack weasels a promise out of the Devil: he’s allowed back down on condition that he leave Jack alone for ten more years. And again, done deal. 

Sad Jack & Weaponized Root Vegetables

A little time passes, Jack continues being an inveterate asshole, and then dies. Problem is, Heaven won’t have him for obvious reasons and he has a deal with the Devil barring him from You-Know-Where that Satan has every intention of honouring. Jack’s soul is now officially lost somewhere between the Moon and New York City, so to speak, cursed to wander the Earth aimlessly forever. 

The Devil, kind of a super nice guy in this story, gives Jack a burning ember to light his way which he puts into a carved-out turnip he happens to have on him. Jack then sets out on his sad, lonely trek, the haunting light from his lamp a signal to all that he’s near, so keep thy distance.  

And so, it was believed that Jack of the Lantern (Jack-‘O-Lantern to those who know him) may come creeping around your neighbourhood at night, ominous vegetable lamp in hand, a wandering warning to all who would seek to make deals with the Devil or just generally be a shit. 

Thus the Jack-O’-Lantern tradition was born in Ireland and Britain of carving out freaky faces in taters, turnips and such and placing them in windows, doorways and on steps in a concerted, neighbourhood watch effort to scare Stingy Jack and any other evil spirits off to the opposite side of town. Yes, the pumpkin would eventually take over, but ever see some of those old-school carved turnips? You’d be scared too.

THE HUNGRY HERALD FOOD BLOG - TRADITIONAL CARVED TURNIP
Original Carved Turnips
Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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THE HUNGRY HERALD FOOD BLOG Pumpkin Spice

PUMPKIN SPICE IN EVERYTHING NICE…AND EVERYTHING ELSE

PUMPKIN SPICE IN EVERYTHING NICE…AND EVERYTHING ELSE

THE HUNGRY HERALD FOOD BLOG Pumpkin Spice
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Spam, Hand Sanitizer And The 21st Century

Pumpkin Spice Spam anybody? We too are given pause at the thought, although rumour has it that it’s better than you might think. We have it on good authority that it carries significant breakfast potential, so ready those waffles. 

Fine, but what’s the deal with this ever-swelling spread of pumpkin spice-centric products hitting our shelves every year that even the good people at Spam ended up feeling the urge to spice up? Running the gamut from cream cheese to air fresheners to dog shampoo to hummus, pumpkin spice everything seems to be here to stay, and not only when the leaves on the trees say so. 

So let’s take a moment and a closer look at why you might find yourself eating a pumpkin spice baloney sandwich for dinner tonight — with a side of pumpkin spice mac ‘n cheese, washed down with pumpkin spice sparkling water, followed by a helping of pumpkin spice Twinkies for dessert. Don’t forget the Marshmallow Pumpkin Latte hand sanitizer before you start. And for God’s sake, put your pumpkin spice face mask back on when you’re done.

Yes, these are all things. Google them. Welcome to the 21st century.   

Spices, Early Pies And The First Printed Recipes

It’s no secret, spices have been shaking us up collectively since antiquity. Indeed, the very pages of history are redolent of their intoxicating fragrance. We could take a deep dive here and talk about the role of spices in ancient Egyptian mummification and cosmetics. Or the Silk Road, or Vasco de Gama’s discovery of a route by sea to India and beyond. Or subsequent skirmishes over control of the Spice Islands culminating in the Dutch East India Company becoming the most profitable enterprise of all time (eat your hearts out Google and Amazon). We could do ALL that. Or, we could talk about Starbucks.

THE HUNGRY HERALD FOOD BLOG - PUMPKIN SPICE
Image by Barbara Rosner - Source Pixabay.com

Sweet Roasted Goodness : The First Pumpkin Dessert

Before we get to the ‘Bucks though, let’s take a short, spice-laden stroll down memory lane. Rewind to early American colonial times, specifically early 17th century New England. After Native Americans introduced the colonists to the ubiquitous pumpkin, it quickly became a crucial staple for the new arrivals, lending itself to a variety of preparations, including dessert. To read more about the fascinating history of the pumpkin, click here.

While Indigenous culinary takes on pumpkin tended to err on the savoury side, the settlers — who would indeed make their fair share of soups and stews — had brought over with them a penchant for sweet things that made pumpkin dessert inevitable from the outset. The English pantry already boasted a variety of spices, including certain pumpkin spice all-stars like nutmeg, cinnamon, and ginger, which the colonists used for flavouring as well as food preservation. 

These spices would prove most welcome in certain initial sweet undertakings. As early as 1620, the pilgrims were chopping the top off of pumpkins, hollowing them out, filling them with milk, honey and spices and then slowly roasting them over hot coals. This is the earliest known indication of an attempt at pumpkin pie, one where the pumpkin itself was essentially the original crust. 

THE HUNGRY HERALD FOOD BLOG - FIRST PUMPKIN PIE PUDDING RECIPE
Inspired by the Pilgrims' Version of the Pumpkin Pie

Pumpion Pie, Anyone?

A  few decades later, in 1675, a British recipe for “Pumpion Pie” popped up, calling for cinnamon, nutmeg, cloves and pepper. Contemporaneously, the Dutch, who had a monopoly over the spice trade, were flavouring their famous speculaas shortcrust biscuits with a decidedly pumpkin spicey blend of cinnamon, nutmeg, ginger and cloves, plus the added bonuses of cardamom and white pepper. These and other spice mixes, precursors to the pumpkin spice we know, became increasingly popular, and, by the end of the 18th century they were showing up in certain well known cookbooks of the day like The Practice of Cookery (1791).

pompkin pie recipe
Pompkin Pie Recipe Excerpt

In 1796, Amelia Simmons included the first known published recipes for pumpkin pie (“Pompkin” as she called it) in her work American Cookery, considered to be the very first cookbook by an American. The first version called for a combination of ginger, nutmeg and mace while the second combined ginger and allspice. Although some controversy exists about Simmons having lifted a considerable number of her recipes from earlier British ones, this work helped fix the pumpkin pie’s official place in the American culinary tradition.  

McCormick And The Mix

THE HUNGRY HERALD FOOD BLOG - PUMPKIN SPICE MIX MCCORMICK
© The Hungry Herald. All rights reserved.

The comforting and delectable scent of spice mixes as they relate to pumpkin had been wafting around hearths and hearts for centuries by the time a US company decided to take things to the next level in the 1930’s. By then, pumpkin pie was a repeat player in American households but one still had to do a fair bit of tedious carving and measuring out of individual spices to get ‘er done. 

Things would change definitively in 1934 when US spice purveyor McCormick & Company launched its “pumpkin pie spice” mix, a like-minded response to the Libby’s canned-food company’s 1929 introduction of puréed canned pumpkin. 

Eager pie cooks everywhere could now rejoice as both products were stocked on supermarket shelves across the nation. With an opening of a can and a shaking of another can — later rebranded as “pumpkin spice” and today containing a proprietary blend of cinnamon, ginger, nutmeg, allspice and delicious sulfiting agents — much of the work was already done.

A Household Must

It wouldn’t be long before this new quick fix would become a household must and an ingredient in its own right, something implicitly understood as opposed to broken down. By the 1960’s, cookbooks began simply calling for “pumpkin spice” and you knew what you needed to do. 

THE HUNGRY HERALD FOOD BLOG - LIBBY PUMPKIN PIE MIX
© The Hungry Herald. All rights reserved.

With this new ease in the seasoning process, people naturally started applying it to more than pumpkin pie. McCormick themselves encouraged a variety of recipes and uses, including just putting it on buttered toast. These early combinations were decidedly tame by today’s ludicrous standards (think pumpkin spice Gouda, and then don’t) but there was already something in the air; it was clear from the get-go that the spice wasn’t going to stop at pie. Now Fast Forward and back to the ‘Bucks.  

Pumpkin Spice Latte Preamble (PSL to those in the know and on a schedule)

Perhaps the earliest reference to pumpkin spice being paired with coffee came out in 1996 near Tampa, Florida, where Home Roast Coffee were said to be experimenting with an innovative new brew infused with the flavour. Soon after, coffee shops and roasters across the country were dabbling with the comforting if unusual new mix. 

It was a question of time before things started frothing up and, in 2002, Purple Mountain Coffee in Colorado was reported in a local paper to be dealing in a drink dubbed a “pumpkin pie latte”. The time was officially ripe to “Starbucks the trend” so to speak. 

THE HUNGRY HERALD FOOD BLOG - PUMPKIN SPICE LATTE

Perhaps the earliest reference to pumpkin spice being paired with coffee came out in 1996 near Tampa, Florida, where Home Roast Coffee were said to be experimenting with an innovative new brew infused with the flavour. Soon after, coffee shops and roasters across the country were dabbling with the comforting if unusual new mix. 

It was a question of time before things started frothing up and, in 2002, Purple Mountain Coffee in Colorado was reported in a local paper to be dealing in a drink dubbed a “pumpkin pie latte”. The time was officially ripe to “Starbucks the trend” so to speak. 

Starbucks™ Science & The Birth Of The PSL

In the spring of 2003, Peter Dukes, product manager and Director of Espresso at Starbucks, is tasked with finding the next big thing: a product in the vein of the largely successful Peppermint Mocha or Eggnog Latte. His team compiles a list of potential flavours and subjects it to some focus group rigour. Pumpkin Spice is one of them and really doesn’t do so well, but Dukes and co. don’t let go.

Hunkering themselves down in a Seattle lab somewhere for some serious R&D, they get to experimenting with varying ratios of actual pumpkin pie to espresso, in a concerted effort to determine optimal flavour balance. When they emerge triumphant, the PSL is born (acronym trademarked by Starbucks in 2013 by the way, so watch what you say) and things are never the same. 

Originally and very briefly dubbed the Fall Harvest Latte (FHL?), the new beverage raised concerns amongst the top brass right away about the coffee potentially playing second fiddle to the pumpkin spice from a flavour standpoint. (The spice blend in question is a combo of cinnamon, ginger, nutmeg and cloves by the way.) This concern was quickly put to rest by the sheer weight of positive customer response. 

So Where’s the Pumpkin, Jack?

However, another concern that took far longer to resolve was the fact that there was no pumpkin in the pumpkin drink. This is incidentally a criticism one can level against a whole host of pumpkin spice creations out there. Although the product was a record-shattering hit, there was discontent concerning its gourdlessness in the PSL multiverse.  Eventually, even the blogosphere got pretty shook up.

Finally, in 2015, Starbucks decided to throw up their hands and throw down some real squash, aka pumpkin purée. What effect this had on sales is not entirely clear but it brought a little peace to our caffeinated, sugar-smacked souls.

The Pumpkin Spice Beyond

Love it or hate it, with or without the pumpkin, this drink was a game changer, not only in the world of limited-time offers, but for the future of pumpkin spice as we thought we knew it. Yes, Starbucks is doing just fine with somewhere in the neighbourhood of 500 million of the things sold since 2003, but it obviously goes way beyond that. 

Forbes published an article in 2018 entitled “Inside The $600 Million Pumpkin Spice Industrial Complex”, an eye-opening headline that captured the spirit of this phenomenon, one that sees any heartwarming associations with pumpkin pie being left further and further afield with each new creation. See pumpkin spice kitty litter. 

Live Your Spice

Although we at The Hungry Herald may be somewhat bewildered at times by how far things have gone, far be it from us to hate on the pumpkin spice scene. In fact it’s quite the opposite. These days, anything that brings us back to simpler, more wholesome times with a mere sniff or a bite is all gravy with us. Not sure about the kitty litter though.

Hey, if that bowl of pumpkin spice ramen flashes something comforting across your brain and your heart fills up for just a moment with a warming autumnal glow, slurp away. Turns out Pumpkin Spice Spam isn’t such a stretch after all.

THE HUNGRY HERALD FOOD BLOG - PUMPKIN SPICE SPAM
Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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THE HUNGRY HERALD FOOD BLOG - PUMPKIN FUN FACTS COVER

8 FUN FACTS ABOUT THE PUMPKIN THAT MIGHT SURPRISE YOU

8 FUN FACTS ABOUT THE PUMPKIN THAT MIGHT SURPRISE YOU

THE HUNGRY HERALD FOOD BLOG - PUMPKIN FUN FACTS COVER
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It’s that time of year again. You guessed it, we’re talking rakfisk time! If you’re not already somewhere in the vicinity of Fagernes, Norway, get off your ass and do something about it. The Rakfisk Festival is just around the corner, a few mirthful and pungent days commemorating the Norwegian delicacy that is trout fermented in salt and water for up to one year. By many accounts boasting a challenging signature odour and flavour, it is a dish perhaps best endured by the uninitiated after an anaesthetising amount of aquavit. Book your flight now. 

THE HUNGRY HERALD FOOD BLOG - RASKISK FESTIVAL
Rakfisk Festival - Source: BBC.com

Oh yeah, it’s also Halloween. Halloween means pumpkins, lots of ‘em. From its hallowed beginnings as one of the oldest domesticated crops, to being unceremoniously carved into a “gun ‘o lantern” with an AK-47 in (hopefully not) your neighbour’s backyard, the pumpkin has been through a lot and is always a good sport. 

Here are some “funkin” facts about our favourite glowing gourd as well as some uses we never expected in no particular order, just for the random hell of it. Enjoy.

BIGGEST ONE EVER

This just in! There’s a brand new heavyweight champion of the world of Smart Car-sized gourds! As of this very month, the record held by Belgian grower Mathias Willemijnins since 2016 (1190.49 kg!) has been broken, and not by very much, a testament to the unexpectedly dynamic and competitive world of colossal pumpkin rearing. The crown has been transferred to one Stefano Cutrupi of Bordighera, Italy, whose oversized contribution weighed in at 1226 kg, aka 2702 lbs, aka well over a ton. That’s a whole lot of Libby’s.

THE HUNGRY HERALD FOOD BLOG - BIGGEST PUMPKIN GUINNESS WORLD RECORD 2021
Broken World Record, Courtesy of Stefano Cutrupi - Source: PumpkinNook.com

“TAKE A KAYAK!!”

So what does one do with one’s award-winning giant pumpkin once the ribbon pinning is done and the champagne has all dried up? Rather than parade it around town on a forklift until it rots, some of us, like Howard Dill of Windsor Nova Scotia, decided to cast their pumpkin off across the lake, while piloting from within of course. 

Yes, pumpkin kayaking is for real, in fact so real that the good people of Windsor hold a regatta every year in which citizens paddle Lake Pisquid in a giant floating squash of their own carving. And they’re not the only ones. Pumpkin Regattas are held from coast to coast these days so get carving ‘cause there might be one coming to a lake near you! And if rowing a gourd isn’t your thing, some people out there are “going motor.”  

THE HUNGRY HERALD FOOD BLOG - PUMPKIN KAYAKING BLOG POST
Pumpkin Kayaking In Full Effect - Source : FX1019.ca

SMASHING PUMPKINS LIVE!

If you simply wanna trash it, one highly effective way to dispose of your superfluous monster squash, as well as the family station wagon should it be time, is pumpkin dropping. Across the good ol’ US of A, people gather by the droves come pumpkin time to watch crane-lifted mega specimens fall from the sky directly onto anything from automobiles to refrigerators to inflatable pools. 

In Stillwater Minnesota, they fill the pumpkin with candy and once the smashing is done, hordes of deliriously ravenous children descend upon the wreckage to feast. These spectacles are undeniably satisfying to behold, so beware, once you start watching them on YouTube, you may have a hard time getting back to your life as it was, pre-smash.

“PUNKIN CHUNKIN”

Another way to send excess gourds through the air is pumpkin chucking, also known as punkin chunkin. The chucking in question is done by means of homemade launching devices authorized for the proceedings, such as catapults, trebuchets or pneumatic cannons. 

Delaware is the proud home of punkin chunkin as well as the Punkin Chunkin World Championships, an annual event showcasing innovation and physical prowess — as in “show us your physics” — so expect some geeking out on torsion, centrifugal force and the like at one of these. Also, there are some pretty strict rules, one of which is no explosives allowed, so leave the mischief at home. 

It may be slightly less satisfying to watch than a giant pumpkin killing a fridge but the passion and dedication shown by the amateur and professional engineers who make punkin chunkin happen is impressive to behold. As Ed O’Neill’s character says in an episode of Modern Family named after the activity: “Less talkin’, more chunkin.”

BIGGEST PUMPKIN PIE EVER

On September 25, 2010, somewhere in New Bremen, Ohio, 5000 pieces of pumpkin pie were served. From one pie. Members of the New Bremen Giant Pumpkin Growers group baked a pumpkin pie so colossal that it was placed right on the Guinness Book of World Records’ proverbial window sill. 

Tipping all the scales at a whopping 3699 pounds and measuring 20 feet in diameter, this thing blew away the previous record (baked by the same folks) which stood at a decidedly wimpy 2020 lbs by 12 feet. The list of ingredients included 187 #10-size cans of pumpkin, 233 dozen eggs, 525 lbs of sugar and the crust was made of 440 sheets of dough. Just looking at those numbers, we’re getting nervous. And maybe a little hungry.

THE HUNGRY HERALD FOOD BLOG - LARGEST PUMPKIN PIE
Pumpkin Pie Record - The largest pumpkin pie ever baked - Source: PumpkinNook.com

PUMPKINS, ALL KINDS

If you’ve been labouring under the misapprehension that pumpkin varieties are limited to whatever you see at the grocery store before Halloween and that’s pretty much it, you’re missing out. Connecticut Field pumpkins, Cinderellas, pie pumpkins and those mini ones gracing store displays everywhere aside, pumpkins come in a surprisingly kaleidoscopic range of colours, shapes and names. 

Depending on who you ask, there are anywhere between 40 and over 100 varieties. From the adorable, ghostly white Baby Boo to the unsettling and seemingly nut-infested Peanut Pumpkin, to the unforgettable, bumpy Black Futsu, there’s a variety out there for every mood. Long Island Cheese anyone?

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Long Island Cheese Pumpkins

WELCOME TO MORTON, ILLINOIS

Although China and India now produce about half of the world’s pumpkins between the two of them, the self-proclaimed (with good reason)  Pumpkin Capital of the World is the village of Morton, Illinois. Over 1,5 billion pounds of pumpkin are produced every year in the United States with 95% of that yield coming out of Illinois. That being said, the Libby’s/Nestle plant in humble Morton produces over 82% of the canned pumpkin in the world. Thank you Morton! 

Since 1967, the town has held the Morton Pumpkin Festival in celebration of the pumpkin’s role in their community and history, drawing somewhere in the neighbourhood of 75 000 people annually these days. And yes, they have pumpkin boats at this thing. 

HELLA GOOD FOR YOU

Believe it or not, pumpkins aren’t just for smashing. The health benefits of the cooked kind (instead of the launched-into-the-heavens kind) happen to be considerable. Nutrient rich and low in calories (94% water), pumpkin is a great source of vitamins and minerals as well as being high in antioxidants which protect your cells against the ravages of evil free radicals. 

Get those peepers ready, pumpkin is an eyesight-strengthening power pack. It’s super rich in vitamin A (one cup of pumpkin purée will pump you with 245% of your RDI), provides ample beta-carotene and is a killer source of lutein and zeaxanthin, bad news for the likes of macular degeneration and cataracts. These compounds, along with its vitamin C, E and abundant carotenoids also make pumpkin a great friend to your skin. And the list goes on.

THE HUNGRY HERALD FOOD BLOG Health Benefits of eating pumpkin

Did we mention the seeds? Packed with inflammation-reducing antioxidants and all kinds of goodness, they have been linked to a reduction in risk of certain types of cancer and are one of the best sources of magnesium out there, essential for cardiovascular and bone health. 

Pumpkin seeds also contain tryptophan (that’s right, the turkey stuff). Combined with their high levels of magnesium and zinc, pumpkin seeds may have sleep promoting properties, leading some to dub them “nature’s sleeping pills”. Oh and that zinc? Good for sperm quality and prostate health, so men, get munching. 

This list of funkin facts could obviously go on and on but we think it’s abundantly clear, there’s more potential packed in the pumpkin than you can shake a homemade catapult at. Carve it, can it, bake it, smash it, put it in a smoothie and ride it down the river, the pumpkin is there and just doesn’t care. And if you haven’t used one as a beer cooler yet, please do so. For something a little more hands on, try a keg.

THE HUNGRY HERALD FOOD BLOG
Pumpkin Beer Keg
Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

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PUMPKIN BEER: AN UNEXPECTED BREWER’S BOUNTY

PUMPKIN BEER: AN UNEXPECTED BREWER’S BOUNTY

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Pumpkin bread and pumpkin beer, if t’want for pumpkin we couldn’t live here; Pumpkin pudding and pumpkin pie, if t’want for pumpkin we should die.”

FALL IS HERE, TIME FOR BEER!

Pumpkin. Beer. Something about those two words put together that gets us at The Hungry Herald all frothy under the collar. We can think of no better way to officially welcome back autumn and all of its bounty than to raise up a glass of the stuff and think on the season. 

The leaves have been set ablaze and a-swirl once again, the wind is crisping up, heaping piles of pumpkins lie on the sidewalk outside your local grocer and Michael Myers may or may not be lurking behind the hedges down the street. Chances are, he’s not. But if you need something to take the edge off, or if you simply want to literally drink the season in, look no further than a draught of this sweet, orange-hued elixir. 

Now let’s take a sip from ye olde pumpkin pint of time and find out a little more about how and why the hell there’s squash in your beer.

AN UNEXPECTED BREWER’S BOUNTY

When the pilgrims arrived in New England in the 17th century, they brought with them an unquenchable thirst for suds, a know-how and an innovative brewing spirit that was not about to back down from a challenge. In other words, when life gives you pumpkins… get “crafty”.

THE HUNGRY HERALD FOOD BLOG - PUMPKIN BEER ALE HOUSE
Henry Singleton The Ale-House Door c. 1790

Classic brewing grains like barley and wheat were relatively scarce at this time, their uses limited to basic sustenance and feeding livestock, so fermenting such dear supplies to make beer wasn’t exactly an option. But no beer was also not an option. Obviously. To make matters worse, drinking water was often hygienically sketchy, so a more reliable form of refreshment was required. Brewers thus went to work right away on a whole host of unconventional ingredients. 

ENTER THE PUMPKIN

THE HUNGRY HERALD FOOD BLOG - PUMPKINS
© The Hungry Herald. All rights reserved.

These thirsty colonists needed viable and affordable sources of fermentable sugars and fast, and while there was a tendency to ferment everything from apples to parsnips to corn to molasses, few other sources were as starch-packed — thus sugar-yielding — and in such abundant supply as pumpkins. They grew all over like weeds and it turns out that their mashed pulp was as ideal a replacement for malt as one could find. 

As this excerpt from America’s first folk song, “New England’s Annoyances” (1643) can attest, these early brewers were not about to shy away from a challenge to brew outside the box: 

"If barley be wanting to make into malt,  We must be contented and think it no fault; For we can make liquor to sweeten our lips Of pumpkins and parsnips and walnut tree chips.”

Not sure about the woodchip beer, but you get the idea.

GIMME FLAVOUR

Unlike in today’s brewing game, these early beers were, for the most part, made entirely from the pumpkin, thus yielding a flavour profile which perhaps was not so much celebrated as it was tolerated. Flavour-wise, pumpkin just didn’t translate well through the brewing process and the result was underwhelming, but beer is beer as they say. Like when all there is available at the ball game is big box swill (not naming names), the swill tends to go down surprisingly smooth. 

Nevertheless, these early brewers probably did what they could to flavour things up and, while in addition to the likely use of hops and certain spices, they didn’t shy away from some pretty unusual auxiliary ingredients like ground ivy. Ginger was sometimes thrown in for a zingy boost while molasses would be used in order to reduce the distinctive tanginess that early pumpkin beers exhibited.

 One common post-brew practice was to mix pumpkin beer with rum and brown sugar and then heat it up, a drink the colonists dubbed a Flip, an early version of the egg-frothed cocktail we see today. 

Although these original draughts were not about to taste like pumpkin pie in a stein any time soon, early brewers again showed a knack for making do with what they had.

THE HUNGRY HERALD FOOD BLOG - THE FLIP COCKTAIL - PUMPKIN SPICE
The Flip Cocktail

MAKE WAY FOR GRAIN

These readily available, and affordable, squash-based beers continued to slake colonists’ thirst for generations. The first printed recipe for “pompion ale” dates back to 1771 and the founding fathers — notably Franklin, Jefferson and Washington— were known to brew their own supply.

By the turn of the 19th century however, as farming practices evolved and quality malt grains became more available, the popularity of pumpkin-based beer began to wane. Another factor in the decline may have been changing tastes and attitudes as pumpkins and pumpkin beer were increasingly viewed as somewhat old-fashioned and common. 

And so, the pumpkin eventually found itself left by the wayside and pretty much forgotten from a brewing standpoint until the 1980’s when, on the opposite side of the now United States, an enterprising soul started looking for something old school to brew.

THE HUNGRY HERALD FOOD BLOG - SAD PUMPKIN

THANK YOU, BUFFALO BILL

Buffalo Bill’s Brewery — the first brewpub in the US — opened its doors in Hayward, California in 1983, hot on the heels of a new law allowing brewers to serve their wares directly to clients on the premises. 

Sometime in 1985, intrepid and innovative owner and brewmeister, Bill Owens, got it into his head to brew a pumpkin ale, inspired by an old recipe from the writings of none other than George Washington. Armed with a green thumb and a pizza oven, Owens grew his own pumpkins in his backyard, roasted their flesh like a medium all-dressed and then threw the orange meat into the mix while making the brewery’s standard issue amber ale. 

The result? Meh. The fermentation process pretty much killed any potential pumpkin taste; just as the colonists had learned long ago, the delicate flavour tended to get lost in the shuffle. What to do?

IT'S ALL IN THE SPICE

What came next was a gustatory sleight of hand. Pumpkin pie spice had already long been a thing and was universally associated with pumpkin in the popular mind. This unbreakable bond between a food and certain flavourings associated with it is a powerful thing and Bill Owens wisely tapped into it.

Getting his hands on some pumpkin spice, Owens threw it into the mix and the resulting taste evoked exactly the pumpkin-infused associations he was going for. All this way before Starbucks decided to squash up their joe we might add. Pumpkin beer was back, dressed up in brand new clothes, and it was here to stay.

For a deeper dive into all things pumpkin spice, click here.

THE HUNGRY HERALD FOOD BLOG Pumpkin Spice

KEEP ON BREWIN’ 

Thanks to Bill Owens and legions of outstanding brewers that came after him, there are countless riffs on pumpkin beer today, in a wide variety of styles. No one brews entirely from pumpkin anymore as the necessity for this is long gone, but some skip the pumpkin altogether and just use spices (ghoulish, we know!). Fear not however, the real deal abounds and several versions actually skip the spices and just let the gourd sing. 

Check out the encyclopedic Dungeon Master’s guide that is BeerAdvocate.com to get an idea of what’s out there. And no longer is it just an ale game; you’ll find everything from stouts (shout out to Buffalo Bill’s Black Pumpkin Oatmeal Stout), to sours to rum barrel-aged concoctions, and these babies hit the shelves earlier and earlier every year, often even in the dog days of summer. 

GUZZLING GOURDNESS

We at The Hungry Herald love us some squashy suds and we begin scouring the shelves at our local brew mongers every year as soon as those first whiffs of fall start riding the breeze. We know, so many have jumped on the pumpkin cart in recent years that the term “pumpkin fatigue” is sometimes applied to the beer market as well and we get it, but we don’t care. 

The more the merrier we say, in the hope that brewers everywhere will continue to let the spirit of the season move them and whip up a batch of that sweet gourdness, year after year. And if the spirit moves them early and it happens to come out in August, so be it. 

THE HUNGRY HERALD FOOD BLOG - PUMPKIN BEER JUG
Image by Vien Hoang, Pixabay.com
Michael Emeleus

Michael Emeleus

Michael is a freelance writer, translator, purveyor of English lessons and Tai Chi enthusiast who has been following food ever since his dad fed him caviar one Christmas when he was a toddler, and he tried to grab the spoon. He has written and translated for renowned restaurant guidebook Gault & Millau, and has dishwashed, bussed, bartended and served his way through three action-packed decades in the Montreal restaurant scene. He likes walks on the beach, the smell of gasoline and taking pictures of plants, and he is also pretty much guaranteed to order the most challenging thing on the menu.

NEVER MISS OUT

BE THE FIRST TO GET OUR LATEST POSTS
SIGN UP FOR OUR MONTHLY NEWSLETTER TODAY!
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IN CREATING MORE TASTY CONTENT?
THANK YOU SO MUCH  FOR MAKING A DONATION TODAY!

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© All rights reserved - The Hungry Herald Food Travel Blog 2023.